The PDATA token will be issued based on the Ethereum blockchain. Opiria-Platform and PDATA token create a global decentralized marketplace for the secure and transparent trading of personal data. Companies need PDATA tokens to buy personal data directly from consumers. Consumers are compensated for their personal data with PDATA tokens, allowing them to create a passive income stream by selling the data they naturally produce every day. This is how the PDATA token puts a tangible value on personal data. By exchanging PDATA tokens, consumers can cash out and receive fiat currency directly into their bank account. Consumers can also invite other users and receive PDATA tokens when they sign up to the platform. If a consumer holds more PDATA tokens then another consumer, he is more likely to receive a "personal data request” from a company earlier than consumers with less PDATA tokens. This gives consumers that keep a larger pool of PDATA tokens on-hand on average a small time advantage to sell their data to companies.