Understanding MEDIA Protocol

in #blockchain6 years ago

Introduce for   MEDIA Protocol


Media Protocol is a blockchained playground created for publishers, brands, social networks, agencies, readers etc. With media protocol, readers/watchers can get benefitted with valuable tokens for the content they use to read, while advertisers and content creators get their publications to spread throughout the world. Liking, sharing and commenting will get extra rewards for the consumers, So consumers will become empowered automatically.

Existing media platforms have many frauds and cheating happening. The content creator always ended up with less promotion of his media while media platforms get rewarded to frauded works. There is no true evidence to consumers to know about the performance of the promotion during the process. There is nothing consumer can do with the large centralization owned by these companies.

But Media protocol has nullified these type of activities with the inclusion of blockchain. Each and every transaction happening will be stored on a public ledger. Therefore anyone can access that ledger and get satisfied with the promoted performance of their content. After the inclusion of the Blockchain, Activities related to reads, likes, comments, shares cannot be altered anymore. This facility included in the protocol can be easily applied to DApps, where consumers can have a friendly interface.


 

Why do you need Media Protocol?


In modern centralized platforms there are a lot of problems and flaws that Media Protocol is trying to eliminate by all means. Having made every effort, the team of specialists has developed its own Protocol that will meet the most necessary requirements. At the same time open up unlimited opportunities for content creators, as well as help them to reach their full potential. What I think is very important, especially these days, when many creative and talented people suffer because of the misuse of the resource.

This was the starting point for the creation of such a unique and universal Protocol, which opens the doors to all network members, allowing them to interact with each other equally, and to meet the needs and desires of their audience to the maximum. And to be more precise, Media Protocol can be used by absolutely everyone, it can be artists, authors, musicians, photographers, designers, as well as owners of some media resources, media and many others.

Thus, the main goal of the project is to increase the level and quality, as well as the value of the created content, making it accessible to all users around the world.


How does it work?


 In order to implement this, the developers of Media Protocol plan to release their decentralized application, with which the user will be able to participate in the development of the platform, while receiving various bonuses and rewards for their activity.What will it look like in practice? In fact, everything is simple elementary.The author creates and publishes his unique content on the resource, while necessarily noting the category and theme of his creation, which in turn helps his publication immediately sorted by common blocks of interests. After that, the user goes to your favorite sections, those topics that he most sympathize with and marks his favorite content subscription function to the author or a symbolic payment. This is done quickly and conveniently. And most importantly, this method will allow authors to earn directly from users, excluding any intermediaries.I think it is very convenient, and most importantly in demand in our time. After all, as practice shows, within the framework of centralized platforms, many authors receive a penny for their created content, since most of the profit (about 85%) takes the resource that published their works. 


Project  strength 


 MEDIA Protocol's strength lies in its simplicity to use for both publishers and content consumers.For publishers, the protocol has created an easy to use SDK like system that allows them to link their content and promotions to Smart URLs which in turn communicate with blockchain based smart contracts.Publishers do not need to understand the intricacies of solidity or coding in order to publish a Smart URL. Media Protocol is creating an interface that makes it as simple as uploading content as normal.

These Smart URLs let the publishers deposit their promotional budget, determine how it is dispersed (type of interaction), and even establish paywalls or subscription services.The Smart URLs also track user interactions and record them to smart contracts which provides authentication of engagement that is immutable. Smart URLs can also collect user data that will allow publishers to create better promotions in the future.For the consumer Smart URLs allow them to get rewarded for their likes, shares, and reads of content. Smart URLs can be used with already existing apps like Instagram and Facebook without the need for a third party app.Easy to use SDK. Smart URL can integrate into any social media. Provide authentic interaction data via smart contract. 


Project opportunities 


 MEDIA Protocol is entering the content market sector at the perfect time as the amount of engagement for all demographics is at an all-time high. Over 100 million hours of video content are viewed on Facebook every day.

Forbes reported that Facebook reported a 47% growth in revenue in the first half of 2017 and that mobile ads accounted for $8 billion in the second quarter alone. Instagram (a Facebook company) generates over $595 million in mobile ad revenue per year.In all of these examples, the only one profiting is the mega-corporation and hopefully the company paying for the advertising. Times are changing and people are becoming suspect of advertising and the use of their data that generates these targeted ads. 

Partners

Project conclusion


  I would like to note that the development team took into account all the subtleties and nuances of the modern social network and other media resources, excluded their negative and negative qualities. By developing a new, improved platform for all talented and talented people, bringing them together in one big ecosystem. 


For More information follows;  

 Website ||Whitepaper ||Telegram || ANN Thread || Bounty
 


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