Advertising Value on CBNT — Sharing with All Participants

in #blockchain2 years ago (edited)

Screen Shot 2018-09-05 at 5.33.23 PM.png

Advertising is the main profit source to most of the media companies, including facebook, and also to Google, which even cant be regarded as a media company specifically.

The advertising system is one foundation of the entire CBNT value ecosystem too.

For the most part, stakeholders of traditional companies do not receive many dividends, and they are not able to be rewarded based on their contributions either. They can only make profits when the stock price rises.

While in the CBNT ecosystem, CBNT token holders can not only benefit from the appreciation of the token but also share the platform incentives. In the beginning, the CBNT homepage column, and the authors’ personal homepages are open for advertising.

The specific incentive distribution principle as follows:

Author’s homepage ads: the author will get 50% of the incentives, and followers of the author will be rewarded 40% of the incentives, and the remaining 10% will be transferred to “Caibao Wu”.

The incentives of the author’s homepage will be split between the creator and his followers for the following reasons; the creator of the homepage should be rewarded for his hard work; the ad buyer is buying targeted and high quality followers that have all passed KYC; these quality followers have provided value to the creator of the page by liking, commenting, sharing and reviewing their work; followers are rewarded in proportion to their amount of work contributed as well as CBNT held.

CBNT homepage ads: the incentive will be 100% transferred to the “Caibao Room”, storing the basket of digital assets.
CBNT’s homepage advertising revenue distribution mechanism:

Daily Settlement Cycle. We will record CBNT holders data hourly in a snapshot and calculate the distribution based on actual advertising revenue, and achieve open and transparent distribution through smart contracts, data chaining, etc.

In the future, CBNT authors’ personal homepage, content posting, and other personal pages are open for advertising freely, and the author can choose advertisement, payment terms, and whether to open for advertisement, etc. Advertisers can automatically match or self-purchase the ads slot and the exposure time of advertisement, with CBNT token or other mainstream digital assets (BTC, ETH, USDT).

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