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RE: Inspiration to Advertise and Market BitShares Decentralized Exchange (DEX)
Right now, there is no marketing behind the project even thou the product is awesome.
This seems to be the reason behind the success or failure of so many things. I'm also a huge fan of BitShares and am confused why more people aren't more excited about it. I'd love to do all my trading there, but the volume is just too low. Why? Who wouldn't want to trade for basically no fees (a fraction of a penny per trade? How awesome is that!?!?)? It also solves the "don't have your private keys on an exchange" problem because only the browser touches the keys. It's fantastic, but not enough people are taking advantage of it. Goofy. Maybe I'll try promoting it a bit myself with a video or something.
I think the main problem is that there's quite some threshold to getting a grip on Bitshares tech. It's overwhelming. Other projects just focus on one awesome feature they have, and often it's the only value proposition they have over others. But that makes communicating the message very simple and efficient. People grasp the vision by reading one sentence. We need something like that for Bitshares. That might well mean that we drop 95% of our awesomeness from the value proposition, and focus on only one. That could be "Transparent Exchange", or "Frictionless and Fun"...
definitely a technical issue to not have enough liquidity. BTSbots.com has done amazing things to increase the number of transactions, we need more trading bots that's for sure. Maybe a tournament on who can make the most out of a 20,000BTS? Who can create the most profitable bot?
Oh, I really like that idea. :)