I do see it as a generational trend, It's a sort of slavery by a transaction and consent is given. I exchange my time, creativity and labour and you give me access to goods and services but these companies keep upping the ante each year the goods and services are perceived to get better so you remain in the race, a race you'll never win.

I honestly started to give less and less shit about what people do and think each year and I'll continue to mind my own business and do my own thing no matter what people think or say.