Top 7 Web Design Tips To Increase Your Conversion Rate

in #web4 years ago

A Good Website Design
How to create an excellent website design?

A website is termed as a good website only when it is able to deliver an outstanding user experience. There are some questions based on which you can determine how good your website is and where it requires improvement.
Just think, when potential customers visit your website:

  • Are they able to understand what your company does in the first 5 seconds?
  • Can they navigate your website easily?
  • Are the contents on your website well organized?
  • Can they understand your website information easily?
  • Do they engage with your website for a long time?

These are some questions that ask you to pay attention to various elements of your website if you want to deal with its poor performance. You need to work in various areas of your website such as design, content, and navigation. When you do this, you will notice that the engagement rate of your potential customers with your website will start increasing.
However, you will need to take the help of an independent designer or a web design company, when you want to improve your website design. It’s not that you can’t design your website yourself but, for doing that you will need to have a good amount of knowledge about CSS and HTML programming languages. Unless you don’t acquire such knowledge, there is less chance that you will be able to design a custom website for your business. It’s better if you contact our web design Los Angeles company that has intellectually-minded designers and developers to create a successful website for your business. So, trust SFWPExperts, if you want to get a high revenue-generating website that takes your business to a whole new level.
Now, we are sharing top 7 web design tips from Google that will increase your conversion rate and convert your new customers into regular customers:

1. Think about the journey of your users before designing a website:

Planning and implementation are the two important aspects of any project. So, you need to plan out the structure and design of your website while considering the needs and necessities of your customers. Think about:

  • What your visitors will do after coming to your site?
  • What activities they will perform until they convert into your customer?
  • Which pages they will be interested in viewing?
  • What action they would take further?
  • What should be the offers that would encourage them to convert?

Focus on all these points and get ready with good answers that will motivate your visitors to become your customers. Also, you will have to make sure that your website answers all these questions in an effective way. Don’t forget that the design of your website will play an important role in answering these questions and you need to be prepared for that.

Now when you already know the importance of web design in planning the user’s journey, look for a cutting edge web design company in Los Angeles that can live up to your website expectations. In the search of good companies, you will come across many agencies that will claim to create an intuitive website for your business. But, how will you decide if they are capable of doing that or not? Just ask them to show their work portfolio and check out the performance of those websites. If you think this is what you were looking for, then go ahead with your choice and if not, look for a better company. However, we have an idea to save you from this mess and directly get in touch with the best web design company. Approach SFWP Experts to meet your web design needs and they will create an attention-grabbing website for you that will make your potential customers interested in your products.

2. Don’t put confusing and complicated content on your website:

There are many elements in a website that interrupts your customer’s journey and distract them from carrying out their purpose. Some of the common distractions are complex animations, flash players and long & boring content that spoils their user experience. Since today’s online audience has a very short attention span, you should focus on creating short and engaging content for your website. This will help in making the right impression on your visitors. Avoid using jargon and difficult words in your content that could confuse your readers. Write easy and simple content for your target readers that will increase their engagement rate with your website and reduce the bounce rates.

3. Use social share buttons:

Everyone spends a considerable amount of time in creating the best content and publishing it on their website. But it doesn’t make any sense if people don’t get to read it. For this reason, you need to make sure to add social sharing buttons on all your pages when you publish it. Applying this technique is a simple method to boost your search engine rankings when you get the traffic from social media platforms. Remember that the availability of social sharing buttons on your pages is an advantage that allows your readers to share your content on their social media pages.

Through this information, you need to understand one thing that social sharing buttons are one of the important features to be added to your web pages. And, to do this, you need to find a well-known web design company in Los Angeles that can provide you website-related services as well as SEO services under one roof. There is a higher chance that you may come across various companies on the internet that can provide you this kind of service but not all are capable of doing it perfectly. Therefore, it is recommended to hire our company for your website design needs and we will provide you with an effective solution to increase your online traffic quickly. We are pretty good at designing and developing websites that achieve great results in various industries.

4. Create effective CTA buttons:

The call to action buttons is quite a useful feature that helps the visitors to understand what they need to do after visiting a website. For this reason, you need to provide your users with directional signs on your website by creating effective CTA buttons. It is not necessary that you use a call to action button only at the bottom of your site but you can also place it at the top and middle of the page. Using a single call to action button at the end of the page doesn’t look that effective when your aim is to make your visitors fully interested in your products. There are various ways to add multiple calls to action buttons to your page. You can use it as a link to learn more information or ask them to get a free demo or consultation.

Keep in mind that unless your call to action buttons will not look compelling to your visitors, they will not convert into your valuable customer. You can create an effective call to action button in various ways, but if you want to do it in the right way, reach out to a professional web design company in Los Angeles. They have many creative minds in their team who are able to make your potential customers interested in your products. If you have no idea about how to find the right company for your specific website needs, we are available to help you. You can ask us for anything, whether it is compelling web designs or crazy-effective CTA buttons. We create excellent websites for our clients including digital marketing services so that their business could expand in less time than expected.

5. Choose the right images

If you use the right images on your website, you can enhance its look and feel within a few minutes. Don’t pick any random photo from the internet that don’t look genuine or is overused by many websites. Take the time in choosing the right image from the stock photos that look beautiful and attractive. Pay attention to such photos that can make your brand more realistic and also give a human touch to your website.

6. Use simple navigation

Apart from designing an interactive website for your business, it is equally important to create a simple navigation system for your website. This is because whatever the navigation system you are planning to use in your website will determine your user’s experience when they move from one page to another. If your navigation system will look confusing or complicated to your target audience, they will abandon your page immediately and switch to your competitor’s site. Thus, the bounce rate of your website will be increased and it will directly affect your search engine rankings.

Since search engine rankings affect the money-making potential of your website, you should always try to give a great user experience to your visitors. Do you know what elements confuse users when they land on your website? It includes many things such as poorly organized contents, misleading product claims, and unclear navigation systems. If you want to design an effective navigation system for your website, talk to our web design experts and they will share their ideas about how your navigation system should be designed. Our web design company in Los Angeles is an advantage for individual website owners who want to increase their conversion rate ASAP. After reaching out to us, it’s sure that you will walk out with a modern website for your business, giving you a leading edge in the industry.

7. Make good use of whitespace

Often, it has been seen that the designers give utmost importance to the use of whitespace in their web designs. Do you know why? Because whitespace is an integral design element of a website that enhances the visibility and readability of its content. That extra space you see on websites is often left for readers so that they can clearly see the texts and images placed on the page. Another advantage of using whitespace on a website is that it helps in placing the design elements in a certain position. That’s why it is necessary for website owners to review the pages after getting their website and remove content that is not adding any value to users. Make sure there isn’t any single element on your web page that can create negative space for your potential customers.

Basically, the design of your website is the most important element that can make or break a deal. So, if you want to make your users happy by providing them a great user experience, ensure that you implement these design tips nicely while designing a website. However, it is not necessary that every visitor who lands on your website turns out to be a valuable customer, but you should be prepared with an effective strategy to achieve that particular goal. Use search engines like Google or Bing to find out the best Wordpress website design company. Check what kind of experience their designers have? Are they capable of building a result-oriented website for you? If it’s fine to you, go ahead and if it looks like a time-consuming process, you can directly connect with the SFWP Experts. We will give you all the details that you require for your website designing needs. We have over 10 years of experience in designing a responsive website for our clients and also well familiar with the latest technologies that are used to build successful websites.

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213-277-9177
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