PROMOTING ACTIFIT
Repository
https://github.com/actifit/actifit
Linked Task Request
Introduction
My name is Ebixy Ebi Laffin and I have a page on Facebook where I promote open source applications.
Actifit is one of the applications built on the Steem blockchain. It rewards you for carrying out fitness activities. When you carry out these activities, there is an activity count. When you carry out a minimum of 5,000 counts, you can now post it to the steem blockchain.
The application is available on both Android and iOS, giving it access to a large number of mobile phone users.
Campaign Strategy
Target audience
Last time I did a promotion on Actifit, I targeted some of its competitors. Here again, I am again targeting some of its other competitors. With the incentive of earning, some might be willing to decamp or switch sides.
- Language: English
- Age: 18 - 60
- Platform: Android and iOS
Bidding strategy
I choose the Cost Per Click (CPC) bidding strategy. Bidding method was set as automatic meaning Facebook is to deliver the ad at the lowest cost possible. The ad ran for seven days at a daily cost of about $2.85
Campaign Content
Screenshots of ad placement.
Campaign Results & Summary
Activity | Result |
---|---|
Reach | 10,661 |
Link clicks | 239 |
Spend | $20 |
CPC | $0.08 |
CTR | 2.24% |
Proof of Authorship
GITHUB ACCOUNT
https://github.com/jingis07
FACEBOOK ACCOUNT
https://web.facebook.com/ebilaffin
AD REPORT
https://drive.google.com/open?id=1C9iUVOOH5tHCUV20DaywFXzdU-CF8n9p
VIDEO EVIDENCE
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