It is similar, you get upvotes forever.

You also get a profit share at the end of year one.

The ROI is really good, I recommend buying a few a month instead of one big buy, do check out this post as it explains in more depth.
https://steemit.com/upvote/@goldmonkey/goldmonkey-the-upvote-and-profit-sharing-bot-is-open-for-business-get-your-share-early