How Elizabeth Holmes fleeced the elites - Spiked Online
( January 7, 2022; Spiked Online )
Description: "Big investors were all too willing to believe the Theranos hype."
Holmes was a ‘disruptor’, something Silicon Valley loves. It also loves CEOs so driven that they resemble a cult leader. Holmes obliged, telling employees she was building a religion. Much of the Theranos coverage after its collapse focused on her as a woman: a manipulator, an attractive blonde with an ‘unusually deep baritone’. But as with any conjurer or illusionist, a willing audience is required to complete the illusion. These investors and customers are typically portrayed as helpless male dupes, seduced by the ice queen. But Holmes wouldn’t have got very far without their continuing credulity.
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