OPPERTY: A New Strategy In Marketing

in #strategy6 years ago (edited)

Opporty.com is a service that focuses on empowerment of a blockchain-related marketplace that offers uniqueness of lead generation and marketing opportunities for small and medium sized companies, targeting the B2B and B2C sectors. Opporty's unique advantages are possible because of the unique business ecosystem that combines the user-friendly service market with the power of blockchain, making for smart contracts, decentralized Escrows, and self-governing communities of digital democratic principles Opporty users can submit requests, make offers, go
responses, and contribute content in a way that is most easily digitized.


A request is a post-type message created by the company, the service provider and the user. Each request targets a particular audience in a certain area, The user who submitted the request can compare all the collected proposals and select the best.

 Opporty service ?


Opporty provides a unique opportunity for companies and service providers who are just starting to do business or just entering a particular niche. Thanks to Opcty's decent, escrow and smart contracts, customers feel protected by the community and are more likely to order services from service providers who may not yet have a strong reputation
For any potential B2B transactions, we solve business confidence and feasibility issues through the Proof-of-Expertise protocol and the unique business valuation system that is in the main Opporty block. Opporty aims to become a global business platform and provider of validation expertise in Blockchain.
Opporty is not just another market. Opporty is a business-focused ecosystem and a blockchain-powered market and knowledge sharing platform. By supporting the principles of Digital democracy, Opporty provides creative freedom to the public to stimulate strong growth. Imagine Wikipedia meet Alibaba!
Opporty is the first platform to offer a decentralized Escrow provided by a true expert, as well as a legally applicable electronic agreement that can be run automatically with Oracles help.
With the help of Proof-of-Expertise, the Opporty ecosystem is able to distinguish the true teacher from every niche. PoE consists of three parameters: Introduction of domains - licenses and real-world certificates, proof of domain - content written for Opporty knowledge base and customer questions answered in Q & A section, and Domain experience - number and quality of services provided on the Opporty platform.
There are several ways to interact with the Opporty platform - via web, mobile app, or chatbot. We use the best UI / UX practices for top users and make life easier!

 


 Opporty Market Model


As a market service, Opporty cultivates a business-friendly environment for small businesses and medium-sized companies that request or offer specialty niche services (tax filing reports, register trademarks, register companies, prepare contracts, and submission of SPT, etc.). Users can list their services and target specific industries in a particular area. In this sense, Opporty is similar to the platform of genes.


Meanwhile, Blockchain Opporty enables standardization of massive services, quality of protection, and cost reduction. Due to the intelligent support of Ethereal-based contracts, the Opport admin and experts are in a position to apply the decentralized Escrow Procedures, which include:

Selection of services that are prone to standardization
Development of standard contract terms
Approval by community experts
Launched a smart contract on the Ethereal blockade
Opporty marketplace allows two types of service lists:

Request / offer with individual contract terms
Request / offer with contract made on blockchain and protected by Escrow
Escrow protected requests and offers are prioritized in the Opporty list and displayed above blockchain and offer free requests. Opporty's soap-powered blockchain enables the use of full-scale cryptourrency (OPP Token). Users are allowed to obtain tokens by completing certain actions or to buy it with fiat currency. Usefulness for the Opporty token includes:

Opporty service purchase


Payments for services provided by other Opporty users
Booking advertising services and priority lists
Convert token to fiat currency

 

Strategy

To capture its market share, Opporty will utilize a combination of digital marketing, offline marketing, influencer marketing and PR.
Opporty's digital marketing strategy is based on four pillars: content, social media, paid advertising, and SEM. By optimizing Opporty to the highest standards, the team ensures consistent growth of SERPs and traffic. To support Opporty organic rankings, paid advertising, in-depth content, and SMM strategies will be used.
Offline marketing efforts focus on participation in events, conferences and meetings. Opporty will be a trusted member of established professional associations and sponsors. The marketing department will create a network of prospects and influencers to trigger word of mouth marketing. Once opporty becomes a recognized brand, it will organize, run and sponsor its own event. Influence marketing is the cornerstone of Opporty's approach to marketing. Team
experts will run an outreach campaign to ensure that trusted experts are subjected to the niche of participating in the Opporty community as Escrow arbitrators and members votes. In this way, Opporty will increase exposure and awareness, build authority and trust. PR is a valuable asset in the combined marketing activities of Opporty. Our PR team experts in communicating with targeted audiences through reliable sources to build mutually beneficial relationships.

Opporty will advance its agenda through mainstream media, social media, and self-generated communications using mixed press releases, speech writing, offers, blogging, guest blogs and market research Opporty will create a positive narrative and build a strong reputation.

 

Details of ICO 


Opporty plans to run Initial Coin Offering. The tokens - OPP tokens - are crypto Data interruption ERC-20, with original token price 0.0002 ETH. ICO will do it consists of two phases.

During Phase I, which began on November 29, 2017, the Opporty team plans to distribute it 25% of total tokens - 250 million OPP. In addition, 10 million OPP tokens will be released to cover the Bounty campaign in Phase I. Hard cap is 50,000 ETH; Soft Cap is 1,000 ETH.

40% of tokens will be locked for a year to be offered in Phase II, where Team Opporty plans to run for one year. 30% of total tokens are reserved for long-term incentives Opporty. In total, Opporty will distribute one billion OPP tokens. Fifty million OPP tokens are allocated to the Bounty campaign.

Start: November 27, 2017
Duration: 28 days
Standard token: ERC-20
Ticker Symbol: OPP
Token Price: 0.0002 ETH
Total number of tokens: 1 000 000 000
Distributed in Phase I: 25%
Locked in 1 year contract for Phase II: 40%
Adjustment of long-term corporate incentives: 30%
Community rewards and rewards: 5%
Soft Cap: 1000 ETH
Hard Cap: 50 000 ETH

For More Information About Opporty please visit Link under THIS:
WEBSITE: https://opporty.com/ico/

WHITEPAPER: https://opporty.com/ico/uploads/OpportyWP.pdf?_=1516709269916

ANN THREAD: https://bitcointalk.org/index.php?topic=2172536

TELEGRAM: https://telegram.me/opportyico

author: https://bitcointalk.org/index.php?action=profile;u=1254969

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