What is Search Engine Optimization (SEO)?
Search Engine Optimization (SEO), is the process to build on your site for improving the visibility for relevant searches.
There are four phases of SEO content writing:
- Discover Phase
- Writing Phase
- Conversion Phase and,
- Optimization Phase.
Now we will discuss what actually these phases are about.
Discover Phase:
It is basically the researching part of your content where you analyze the search intent by performing the keyword research. In this phase, one shall create the best guidelines for the content. After following these steps write your outline and, don't forget to optimize for on-SERP features.
Writing Phase:
This phase is where you deliver great content to show your expertise in the following field. Find the most common questions, topics, and best resources to increase the quality of content according to the RSS feed.
Conversion Phase:
To pull over your client for ratings, projects or etc you need to place your Call To Actions (CTAs) on your page. Increase conversions by making an appealing offer.
Optimization Phase:
In the end, run an SEO audit so that you can cover up all the weak points and help your strengths to highlight more. Organize your optimization process keenly and, keep checking your rankings with Google Search Console.
These steps help you to initiate SEO based content which will help you to stay on the SERPs until the competition is high for the relevant keyword used.
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