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RE: If you have trouble explaining Steemit to someone.. Show them this!
Steemit pays you!
Steemit is the only site out of any of these that pays you directly through the communities "upvotes".
Now depending on how much voting power or "Steem Power" someone has on the site the more their upvote is worth.
So the answer is easy the people who buy Steem Power...
I had to describe this to my Aunt last night. I told her it's really the investors who are fueling it right now. So as long as investors believe the market cap will go higher, it will thrive. In a couple of years more fuel than that may be required such as advertising (optional or otherwise) and possibly something like Etsy within Steem which people are already working on I believe.
Yeah and just like Bitcoin.. It is just a platform, and is only worth how much someone is willing to pay to use it.