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RE: Measures of success and scarcity of time to consume
Steem is agnostic to long or short articles. One can do either. You can even combine the two, and compose the first line like a tweet but then have more inside, sorta like Headline -> Tweet -> Article. Your readers can then engage as much as they want to then, while you make it possible to get something out of a quick glance or 5 minutes poring over it.
That's an interesting perspective. I thought it was more focused on long-form content and have been confused by seeing short posts, some just a photo. I might try a few posts with that format -- or at least some short posts. Why not, eh?