Point 1 is to never be caught publicly cheating in a contest because this can be damaging to your brand. The last thing you want is for your brand to be diluted by something like that. Scandal brings eyes to a business and brand but is that the kind of attention you want?

INS, Verge and PACcoin supporters were caught cheating openly on their telegram/other social channels. Several Steemains sent e-mails with proof to Netcoins Support for the contest and that is when they decided to check on the votes ;) It was like giving DOWNVOTES to our opponents. :-D