Emerging markets - Part three: How emerging markets can boost your business?

This is the last part of a series blog post, from my own experience on emerging markets:

**Missing the Train? **
What are the risks of investing in emerging markets? Being late and being wrong are two risks.
Being late is the more common of the two risks.

If everything is so volatile and risky, why do people invest? Because the rewards can far outweigh
the risks if some basic caution is exercised. Inflation may be an enemy for people who live and work
in a country, but may act as a friend to whom invest with foreign resources in a country.

Obvious and commonly known, the biggest advantage of participating and investing in emerging markets is the potential for high growth. These markets are fast becoming the driver of global growth. So giant companies rally to cash in where the growth is today, and for the foreseeable future. Emerging economies are expected to grow two to three times faster than developed nations

Diversification issue: International investments can be a good diversifier for your investment portfolio because economic downturns in one country or region, including the U.S., can be offset by growth in another. Many small businesses invest time and capital to take advantage of business opportunities in emerging markets in countries across the world.

But there should be also CONS! is there a handbook for businesses like "How to invest in an emerging market, fo dummies"?!
Yes there is! there are too many studies in universities and discussion topics and seminar youtube channels blog posts etc! I will introduce some, which I had trust in them:

Youtube channels:

1. Investment Titans: Dispelling the Myth of Emerging Markets
   

Overall, emerging markets will let you enjoy high growth, diversification, social proof and access to lower cost talents; while your business may be at risks we named, like lack of flexibility, political issues, corruption, bureaucracy etc
it's a decision to make, even inside a society and country, there are developing cities which you may have above challages comparing to the capital. I have experienced both; and I tried to share my experience in last three posts :)

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