Are news-like articles worth writing on Steemit?

I read a lot of articles on Steemit in the short time that I have been here and I've seen many different kind of writing. I can't however shake the feeling that news/advertisement articles are not worth reading or engaging too. Don't get me wrong I enjoy a well researched post but I like to discover the personality or thought patterns of the writers as well as it encourages me to reply on the authors post.

I've written a few of news-like -close to advertisement- articles myself and see little to no engagement on them. Which is something that I fully understand. What I can't understand though is why if they get so little engagement there are stille so many written? I would think many users that have been longer than me on Steemit have come to the same conclusion a long time before. Do they despite the low engagement still get a lot conversion (click throughs or something a like?) or is there an aditional reason?