Best Search Engine Optimization (SEO) Strategies for 2017: Get Steemit Readers and Followers Automatically with Google Organic Search Traffic!

in #steemit7 years ago

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How do we get the most readers to find our posts on Steemit? Optimizing for Google organic search traffic gives each of us the very highest chance to get found exactly when we are needed which is thousands more times powerful that brute force advertising and spamming. I hope this post is a very effective example of ideal Search Engine Optimization or SEO strategies in practice because all you need to do to get the same results is use a similar format in your posts on Steemit! As you will notice in the strategies I give you below, making this post on Steemit INSTEAD OF MY OWN BLOG is practicing exactly what I suggest about partnering with other websites which have a higher PAGE RANK to help what I write go WAY above any competition trying to just post on their own blog. The odds of me taking a top spot on the keywords "SEO 2017" are almost zero on my own website even though I already have 500+ posts and thousands of readers coming from Google organic search traffic every month! With publishing this on Steemit, I have a chance to take one of the very top spots on a competitive term because of Steemit's page rank which we all collectively increase with every amazing post we write!

Would you prefer to watch the full video course for free? Take it on my website now at http://u.jerrybanfield.com/courses/seo2017?coupon=steem or watch the preview below from YouTube or continue reading here for the tips!

Quick SEO power tip: having YouTube videos on a page greatly increases the odds that some readers will avoid clicking back immediately and stay on this page for a long time. Both of these are ESSENTIAL to getting a great ranking on Google!

Quick SEO power tip 2: REALLY LONG IN DEPTH POSTS CRUSH IT ON GOOGLE! Have you seen a wikipedia page before at #1 on search results? This is the exact format GOOGLE LOVES which is why you will notice this post is LONG and IN DEPTH. My hope is to come at SEO from every single angle making this a comprehensive guide that ranks high in Google. To make this possible, thank you very much to @gmichelbkk for converting the transcription of the YouTube video from GoTranscript into this beautiful post for Steemit, which is much faster to read than the video and has all of the highlights in screenshots! While it would have taken me 5+ hours to write this, it only took about 2 hours to make the video and then collaborate with Michel to get this post in a format read for you! Michel also works to remove anything self promotional such as me selling my courses in these posts to give you the most pure reading experience!

Bottom Line: Two hundred thousand people find me every month on Google and YouTube FREE!
What business system could be more effective than getting found exactly when I am needed for $0? See for yourself below because this is the entire foundation of my business online and you can easily duplicate it by following these tips here!. If you look at my YouTube search it shows 161,000, and with Google search through YouTube and my website search, it adds up very close to around 200,000 results that I'm getting from organic search traffic every month.

Here's the number one tip: think outside of the SEO box.

Don't just think about getting people to your website. This is what I feel like most of us consider as SEO, we need to build up our website and get back links to our it. I'm showing you the best SEO strategies for 2017 and it does not include doing those things primary, if you want to get the very most search results.

Now, let's look at this honestly. Do you really want to get the most results or do you want to do it a certain way? This is really tricky and I've been frustrated with a lot of clients.

They say, "Well, I want this result."

They pay me to help, but then when I do it a different way, "Well, no I don't want it done that way."

"Well, you want these results, right?"

"Yes, but no, not that way."

Organic search traffic is gold online and if you really want to do the very best with getting organic search traffic, videos on YouTube are by far the number one way to do it and I'll give you another formula to do it right after this without videos on YouTube.

So the number one SEO strategy is to work on the world's second largest search engine instead of the first. Google is the largest, but YouTube search is the second largest. I actually get more search results from Google search to my YouTube channel than I do to my website.

Now, I've made massive SEO efforts on my website and they still can't compete with my YouTube channel.

Videos on my YouTube channel get 22,000 views directly from Google search, but they get 161,000 views from YouTube search every month. If you count the follow up from those that goes over to my website, about half my website traffic comes from YouTube, and that's about as much as I get from search.

So just by making video after video on YouTube, you will get that YouTube search traffic. YouTube search traffic is relatively easy to get compared to Google.

I'm going to show you more about that now.

The number one tip I have for SEO in 2017
YouTube search is 161,000 views, but I actually get 22,000 views in addition to that from Google search. Now, this means that people are typing in a Google search somewhere and they find my YouTube videos. That's more than I can get on my website.

Now, there's another huge difference right here. Let me show you this. The average view duration is five minutes when someone finds me in Google search. Now, the average time people spend on my website is two minutes. So not only is YouTube search and Google search much more effective at getting me views and traffic overall, but the views stick.

Not only I am getting way more on YouTube search, but I'm getting twice as long of a viewer. In fact what often happens, many of the views are about the same, but YouTube is producing many more really long viewers, people watching 40 or 50 minutes to an hour. That's giving me the chance to build deeper relationships.

The number one tip I have for SEO in 2017 is go for YouTube, make videos. You will get so much more back out of your time making videos and you know I practice this because this is going up not only in a YouTube video live, but also on Facebook and Skillshare. I believe wholeheartedly in what I'm telling you that's why I'm doing it.

The number one tip for SEO is to look at YouTube to bring your search results much more than your website. All the hustling, tricks and things you'll do on your website are nothing compared to the traffic you can get on YouTube. Most everyone works on their Google search, but there's very low competition still on YouTube.

For SEO, the number one thing, go where there's low competition. Now, I appreciate you getting started with this and we're going to dive much deeper into SEO including website SEO in great detail here. I had to make sure that I get this number one thing out said here first, so that you know this going forward.

The second most powerful strategy for SEO in 2017
The second most powerful strategy for SEO in 2017 is to partner with a third party who already has a very powerful website. All the hustling you're going to do on your own website is nothing compared to what you can achieve when you partner with a third party.

Let me show you an example. This is an actual course that I made and got ranked even though I'm banned from Udemy, I asked them to put this back up and give it to my co-instructor, which they did.

When you search for "hacking course" on Google this is the result.

Now, think about it and the hacking course terminology. These two words are quite competitive. Being up on the number one search result in this produces thousands of dollars in sales a month. This is a great keyword to be on top of.

When I scroll past both ads, the course I made is on top. What you notice is that it's not on JerryBanfield.com, but it's on Udemy.com.

Udemy has a very high page rank and they're one of the top websites in the world. So how did I get this there? I paid the co-instructor Ermin, who now is the only instructor on it, to make the course. I put the course up on Udemy along with a bunch of my own videos in it. I did a bunch of marketing and advertising YouTube videos, and I got this ranked up here at number one on a very competitive search term.

Now, this worked on a bunch of my other Udemy courses. This worked on my Facebook Ads course. There was no co-instructor for that one, so I just got banned and I totally lost that position. I had some of the top courses on search terms for a bunch of different categories doing this. If you searched Facebook Ads course, my course came up first above everyone else's websites who does Facebook Ads just like it is now for hacking course. There are more things you can find just like this.

One of the most powerful SEO strategies to do is to partner with a third party who will give you the tools and ability to rank a page high on their website because on my little website, it's very hard for me to go compete with a website like Udemy, and that's why big websites have huge power.

When you search for a hacking course, not only does my Udemy course comes up, but another Udemy course comes up too. That's two Udemy courses in the top of search results.

I would say that the very best thing that Udemy is good for, is for search engine optimization. However, there are lots of other websites you can do this with. You can do it by posting things in forms. You can do it by partnering with another website that already has the top ranking. You can offer to write a post, put something on their page, and then you can partner with them.

You get them more traffic, and then people find out about you. If you can partner with the website that already has the traffic and the search ranking you want to, then you can do something like this. Being up here in the ranking, allows this course to make tens of thousands of dollars in sales every month. The difference between being first and second on a course like this, is tens of thousands of dollars a month in sales.

You can see that's why this course has a 5,000 votes, and it's probably got at least 10 if not 20 or 30 times as many sales as the next one. Udemy and third party websites that you can collaborate with, will allow you to do things you'll never get to do on your own.

I'm still going to go through and show you how I do things on my website, because even though I've just showed two methods that are way more effective to get a lot more traffic, you probably still will have the desire to do some SEO on your own website.

Now, I take my YouTube SEO as the primary thing I do. Then, I try to also practice good SEO on my website, and I try to make it functional and help it get more search results whenever possible. When I was on Udemy, I completely disregarded my website's SEO. If you can make a really good third party partnership, you can completely disregard your own website's SEO, because that third party partnership will be much more effective.

What you'll notice below, is a few things I can point out. If you do have a Udemy course or some third party website, you really need to work on each of these aspects in the description and the title. Your course title needs to be a clickable title, not something optimized for SEO. You can see that it has "hacking course" in the title, but the title is very clickable.

It also has a short URL for "penetration testing," which is another part of the course, and that's something that people may want to learn about. I recommend a nice short URL like this whenever possible.

Try to avoid really long URLs like the second course. How ugly does this next URL look? Now, you can use really long URLs like this, but shorter ones are much easier for users to share, and to get back links.

Now, the beauty of using a third party website is the ability to use that third party website free coupons to do back-links. One of the best things about Udemy for search engine optimization is that they allow you to get out free coupons. These free coupons generate a lot of sharing, which generates a lot of back-links, which generates great SEO position. Now, you can try to replicate this on your own website, but it's very difficult. Using the right third party website will give you everything to rank up higher.

If you learn exactly what text appears in the Google description, you can do things like write your course description so that it shows up effectively in search results.

I appreciate you reading this and learning how you can partner with a third party website to do amazing things, to rank high in terms that you never would be able to rank in otherwise.

SEO results on my own website
I've given you two very powerful strategies: upload YouTube videos and partner with a third party website. The YouTube videos gives you the most traffic while partnering with the third party website can give you really profitable traffic. I'll show you now my own website and stats in my Alexa account here.

I'm getting about a thousand visits a day or so to my website. You can see that most days, there's about a thousand. My visitors are up by 9%, which is awesome, because I've turned off all my online ads since December 3rd. I've turned off all my online ads and I'm still getting more visitors.

My website's up time is good.

Now, if you want to see exactly what I use to host my website and everything in my business, just go to my resources page on my website.

Here's my organic search traffic. I'm getting about 400 or 500 search referrals a day on my website, which is about 14,000 a month.

Now, that's really good.

Imagining getting that many referrals a day when I first started my website, just seemed amazing. I'm not on a lot of popular topics, Patreon is the most popular topic I'm on. I'm on a lot of technical tutorial subjects.

If you compare this website traffic, I'm getting way more views from Google search on YouTube, and then I'm getting more than 10 times the amount of views on YouTube.

Still, I'm doing pretty good on my website and the search results are actually up 5%. The search results are consistently growing.

Now, I've turned off my Facebook ads so I'm getting a lot less social referrals.

You'll see now on the link referrals that I'm actually getting 9,000 link referrals directly from YouTube, in addition to all of the traffic.

In addition of all the YouTube views I'm getting, I'm also getting 9,000 more views directly linked from YouTube.

YouTube is just an absolutely incredible traffic source, and many of these direct links are also from YouTube.

At least half of my website traffic is directly from YouTube or indirectly as well.

Now, you'll notice this. Now, let's take a look at the minutes.

Now, the average minutes on my website is 1 minute 59 seconds.

If someone comes to my YouTube channel through Google Search, it's five minutes. People stay more than twice as long on my YouTube videos as compared to how long they're on my website. Again, huge sales pitch to do videos instead of website pages.

Now, mobile is a big traffic source, but not for me. Most of my visits are desktop. You can see that 78% of my traffic is non-mobile. Even though people get so excited about mobile, 78% of my traffic is not for mobile.

What I've done, I've broken down the individual pages. I'll show you the depth.

I'll show you how I'm getting 14,000 search results from Google to my website, and how I'm getting results all over the world from YouTube, from USA and Mexico.

The most of my visits are from the USA in terms of one country, but two-thirds of my visits are not from the US. I'm grateful that I'm getting 10% of my visits actually from India. That's really cool.

I made a website that is global. I think if you think global for your website, you'll have the best chance to get the very most search results. This is what I'm doing on my website, and what I'll do going forward is show you more about how exactly I'm doing this on my website.

I hope it will give you some ideas for what you can do on your website because it is worth the time to put some energy into building a nice website once you get people on YouTube. The main way I make money currently and have made money is by sending people from my YouTube channel.

See all this traffic?

My total YouTube channel is 689,000 views in the last month. The main way I've been making money is from sending people from my YouTube channel over to my website.

People go through my website, and then the website's very helpful for making money. It's nice to be able to get people to your website.

I'm going to show you what I do on my website that helps me get so many search results and helps me convert the results I get both in organic search and from YouTube over to sales.

What strategies am I doing on my website?
What strategies am I doing on my website to get the most traffic and to get the most entries?

What's working best for me to get people on my website is word-of-mouth marketing and Google search for my name.

The top entry page on my website is JerryBanfield.com. That's often from word-of-mouth marketing. That's from me showing my website URL on YouTube videos. The majority of people coming to JerryBanfield.com directly are word-of-mouth marketing in YouTube.

Then, the second top page on my website is a direct link from YouTube. The four plus thousand views I'm getting there, it's the direct link from YouTube. This is the second most popular page people come to first on my website.

I'm showing you the certified site metrics with Alexa because Google is a little more difficult in the sense that Google Analytics is so deep. It has so many different things you can do to get the same result. It's a little bit easier to communicate the point with Alexa. You might have already seen Google Analytics, so I'm giving you what might be a fresh approach here.

The next one is an organic search page. Then, this is a YouTube direct link, and then this is the organic search. Out of the top five of my pages, one is word-of-mouth searches for me and a combination of YouTube videos.

JerryBanfield.com is kind of a melting pot. All kinds of people come there. Then, the second top page is from YouTube organic traffic. Then the third top page is from Google organic search directly to my website. The fourth is from YouTube and the fifth is from Google organic search directly to my website.

Out of my top five pages, two of them come primarily from SEO, you could say that I've done on my website. This traffic on this Facebook Ads page, the top 5 entry page, is very valuable. This page has been up for about two years and even though there's a 97% bounce rate, this gets people introduced to me.

I have a friend, he's been in my mastermind group for a couple of years now and he found me originally doing a search on this Facebook Ads account disabled, and that's how he found me.

These are the entry pages on my website where people come in. What you notice is that my website has a lot of depth. There's a ton of pages on my website that people enter.

So what you want to do with organic search is like fishing. You want to have as many lines in the water as possible. Now, I'm going to give you an exact recipe to catch the most fish.

I'll show you what the two top pages on my website for organic search have in common so that you can replicate it. Now, there are so many pages on my website. They are all entry pages. People are coming into the website from there. They are some of my most valuable pages because they are pages people are going directly to.

They are like the doorways to my website. You want to look at each individual page as a doorway. You're getting people in the door with you. Each of these individual pages then are getting people in the door. There are hundreds of these pages that are getting at least 10 people in the door every month.

Now what I'll show you is the total page views. The total page views is different from the actual pages people are entering.

For SEO, you want to make the most out of every single person who is actually on your website. Looking at the viewed pages can help you see what people are doing after they're entering. You can see the percent of time people are spending in places. Then you can see the most important pages to work on in terms of SEO for your entry pages, and then for pages that people are just looking at. You can look and see what you can do to make each of your top pages better.

I'm getting a lot of my top page views on these three categories you can see above. I work and consistently look at these three most viewed pages as a top priority. I look at them over the other pages on my website. I make sure there are good opportunities for me to convert sales on them.

I've shown you the depth I have on my website. Hundreds of pages that bring people in and that have at least 20 people looking at them every month, and that have at least 10 people entering on the website.

A good SEO approach has these top pages that bring people in. This one page alone (#3) brings in about 100 people a day, and this page (#5) brings in about 60 or 70 people a day.

To have top pages that bring lots of people in, but then you don't usually discover pages without having depth, without having all these different pages to figure out and take a chance at having a top page.

I'm grateful you've spent this time with me. I will dive in deeper and show you what some of the top pages on my website look like. I'll give you a formula next, an exact formula to make a top page on your website.

A top page on my website
Thank you very much for continuing with this SEO search engine optimization post. I hope it's the best SEO course available for you totally for free in 2017.

What I'm going to show you here is the inside of a top page on my website. This is one of the most valuable pages on my website in terms of it producing results for me.

It brings in results for me and it simply is creating value out of nowhere. That's the most amazing thing to do with SEO. That's why you want to do SEO. This page brings in 2,000 plus people a month and many of the people it brings in end up watching my videos. They end up getting some help, and then sticking with me over time.

Here's a basic formula for a top page.

A top page should have something like a video on it or something to keep people watching longer. As you noticed earlier in my Analytics, the average person who's watching my video spends about five minutes on it. I've got a video right at the top of this page that someone can click and start watching about the exact topic I've made here. Now, this video's gotten a little old by this point, so maybe I'll make another one on it.

Also, whatever page you have should be immediately helpful.This page has the exact information on it that's needed. If you don't know where the appeal form is, I have a direct link.

People are searching for a solution to a painful problem they run into. They are some of the best types of pages to have online. This one is an acute and painful problem people run into.

"Facebook Ads account disabled" means that you've got your account suspended or banned from advertising on Facebook. This is a very painful thing that people encounter that I'm able to help with based on my experience getting almost every kind of account I've ever created, suspended or banned online.

After having clients have this same problem, I thought about writing a post about it. The best way to get people to come to your website is to give them help with a really painful problem and to give them immediate help for it.

Many people are just looking for the appeal form. They're searching for "Facebook Ads account disabled" and they just want the appeal form.

They don't care about anything I'm going to say, things like, "Don't bother with an appeal, learn how to do something else." They don't care about that. Most people just want to solve the problem in the exact way they think it needs to be solved.

They Google, and then as soon as I show them the Facebook ads account appeal form link, they click on it.

Then, they're completing the form. This helps me get a higher rank in Google because then I'm giving people what they want on the page right away.

Once they go through and they have clicked the link, they close the tab of the post. Even though the bounce rate on this page is really high, Google is very good at detecting if people got what they wanted. What Google ultimately wants is for people to get what they want. When someone searches, Google wants them to find an answer. Google knows that there's a good shot that if they clicked on your website, and closed the tab, then they got what they wanted.

If the user goes and clicks on your website, looks for a minute and clicks back, Google knows that the user didn't find or thinks the user did not find what they wanted. If you want to rank high in search, you need to be able to give users what they want on your page.

You need to be able to give it to them fast. I've developed this page over years, and I've discovered people really want that appeal form, so I put that up there right away. Then, most of the rest of this is to qualify people for the page and this is kind of a Wikipedia style page.

What I found works the very best for SEO is to make a Wikipedia style page. If you are hiring people to write SEO articles of 300 and 400 words, forget it. What you really need to have a top ranking article on a competitive subject is usually something of two thousand plus words.

This is 2,000 or 3,000 words in this post. Then, I've got all of these case studies on the post. A guy literally gave me his phone number to put on this page. Then, there are comments from other people too.

This is Google's basic formula for what it thinks is a really good page. Now, having a Facebook Ads course on Udemy was worth more search traffic than this page every month. I believe I got maybe 6,000 or 7,000 Google organic search results out a month from a having a course on Udemy up in the top subjects.

Now, if you look on YouTube, the traffic doesn't compare to this page. However, for this exact problem, this page works really well.

Now, if you compare it with a "YouTube channel copyright strike" post I have, it gets 274 results per month.

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