Another great idea for wearable tech. I love the fact that instead of placing the tech in the earring, they placed it in the earring backing. This is important because it means that you can wear any earring with the tech. This way, you don't have to sacrifice your personal style for it. It's also described as light and small. This matters a lot to me because I don't like wearing heavy earrings. So that's a big plus, too.

As far as the tech is concerned, it looks like its on par with the tracking capabilities of most wearable tech. So nothing revolutionary there. But that doesn't matter to me. The innovation here is in how the tech is being worn, after all. In that sense, it succeeded in combining fashion and technology.