Pros:

• strong cable, I always have problems with mine, I need to get one every 2-3 months because the rubber around it breaks
• magnetic head, I love how it snaps on a phone, I'd use it in my car, makes it easier to charge your phone while driving you don't need both hands to attach the cable to the phone
• supports both iOS and Android
• you get a nice case to put your cables into it

Cons:

• it might be the price but if you change many cables because they break, this one could really replace all your old ones