My friend didn't care about the money. FB has always been about exclusivity and inclusion. Zuckerberg saw an angle and he stole it. It worked, big time. The creators of Steemit see their angle and have been successful so far. One of the differences between Steemit and FB is that we all get to be involved in the success or failure going forward. FB people just had to be sheep, we have to be rams here at Steemit.