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RE: Falling out with Alexa and making friends with Google - write as if your steem life depended on it...
Overlooked in all this is the fact that most do not use Steemit.com especially with the introduction of the tribes.
For example, I am posting this comment from Steemleo directly. I personally do not do anything on Steemit.com.
I not only use busy and Steempeak but I also post/vote directly on Steemeleo, stemgeeks, and palnet.
Add in the other applications and it is easy to see that Steemit.com is no longer the choice app for most.
But the content still appears on steemit.com.
And with 180K+ daily unique visitors it is clear most will be organic search engine traffic.
It will be interesting to see how the stats grow for each of the tribe sites.
Hopefully tribes will be able to make the figures public.
it appears on STeemit and the other frontends but Alexa only notices when the content is accessed through Steemit.com
The issue here is one of "canonical URL"; the originating website of a post. This has been discussed a few times within the Leo chatroom because it was noticed that steemit.com is claiming as canonical posts that do not originate from its own site.
This should be of concern to all platforms and to tribe websites. The setting is placed in the post header and the webmaster must know how the setting works and what to do about ensuring it retains canonical status if a post originates from somewhere other than steemit.
Google is not the dumbest company on the planet and can tell the difference between theft and article farms (lol) and, if there are conflicts between the canonical status of a post it will use other metrics.
I also noted that even if an article is posted from a tribe site, the timestamp of the Steemit "copy" is 3 seconds before it appears on the tribe site.
These are all issues that a webmaster should be aware of.
My point was that Alexa is not seeing the post appear on Steemit.com .. it's seeing and tracking the visitors ... so when people visit the other frontends that shows increased visitors to that frontend which is a corresponding decrease to Steemit.com
I don't consider that a bad thing because the ecosystem is the traffic that really matters and those other frontends are just access points as well.
So, seeing a drop in steemit.com's Alexa ranking is not an indication of Steem's decline when the other frontends rankings are climbing. It's more an indication of the distribution of attention across the ecosystem.
True, but is the opposite of what I replied to ;-)
Organic growth of visitors to the tribes is good, but those coming from a search engine are likely to be directed to the steemit version of an article, even if not the originating platform - and that has to do with what is considered the canonical url.
Do you think the distribution to the other front ends will impact on the potential advertising revenue from steemit.com?
I wonder if some shared ad revenue model needs to be explored?
Yes, but good luck with the "sharing" model - I suspect tribes and platforms are now very obviously in competition.
I suspect the opposite, and that tribes need to find ways of actually being communities and not just post-tags with potentially zero actual participation - and zero eyeball count.
I would definitely agree on that. Beginning to explore that in conversations with tribe owners on my new MSP show - TRIBE.talk that started yesterday.
Good to see you back on air! Shame that the show-times are so US-centric but, as before, appreciate the copies made so can watch those. It does, however, mean I can't butt in - a blessed relief to some, no doubt.
That is very interesting. The issue of the canonical URL will be ever more important for tribes to pull in new users of their content via organic search engines.
I wonder where this needs to go to be explored and optimised...
I was told that steempress have long had a delay between publishing to the internet and then to the steem blockchain, precisely to allow their URL to propagate.
Perhaps tribes need to look into something similar, perhaps with an edit-lock for however many seconds it takes to broadcast their canonical url.
I wonder if a new aggregator would be a good idea. One that shows the originating website of each post, say with the tribe or platform logo in a corner. :-)
It will be interesting to see where this goes.