If you've heard of PumaPay before, you've probably observed that it boasts a revolutionary payment protocol: Pull Payment. Is this payment mechanism really that good and what does it even mean?

Well, let's look at what a transaction really is, in terms of just looking at the money in an isolated environment. Money is moved from one account to another--that's it; that's what a transaction is. Well, that money can be moved in two ways: pull and push.

A push transaction is made when you make the initiation to send money from your account to another account. On the other hand, a pull transaction is made when the receiving account initiates the payment process; the receiver needs your account information for this. So why is a pull mechanism is better?

Pull4Consumers

First off, I want to go over why a pull transaction is good for you, the consumer. In a pull transaction, some one else is initiating the withdrawal from your account. So, let's suppose you need to pay a utility bill. With PumaPay's PullPayment protocol, a request will be sent to the company to pull funds from your account. In case the request is sent and you have insufficient funds--for any reason: you mistook pending funds as available funds, your account had a hold, your payroll deposit was delayed, etc.--you're safe; the utility company's attempt to withdraw funds was rejected.

Now let's suppose the alternate situation in which you attempt to push funds to the utility company. You have scheduled a payment, either a timed ACH payment, a cheque, etc., but when the scheduled payment clocks in and you don't have sufficient funds, IT DOES NOT MATTER what the cause is, fudge just hit the fan. You face over draft fees, your account gets suspended, or much worse, you have issued a cheque that has now bounced--what have you done!

Clear now? It's just a lot safer to utilize a pull payment because it secures you against the unpredictability of life.

Pull4Merchants

Merchants face a clear benefit from PumaPay's PullPayment protocol. The consumer is requesting the merchant to pull the payment from his/her funds. Given the transparent ecosystem PumaPay is running on, and the QR code verification system it will provide, the merchant has an efficient and cheap means of authenticating the legitimacy of the purchase.

Wave those chargeback fees, penalties, and the need for SaaS for shielding and handling chargebacks good bye!

Pull pays are clearly the superior transaction method. PumaPay's PullPayment protocol makes this theoratical concept not just a reality, but an easily available efficient payment mechanism.

PumaPay is a revolutionary payment channel that goes beyond the basic benefits of a blockchain-based payment channel, namely transparency and access to crypto.

PumaPay leverages the first-to-market PullPayment protocol, offers reduced processing costs for merchants, protection against chargebacks, and customizable payment formats. This product successfully fulfills the needs of both merchants and consumers.

Click Here for a Detailed Introduction of PumaPay

Part 2: Essential Information

🌐 Website: https://pumapay.io/
💡 Whitepaper: https://pumapay.io/docs/pumapay_whitepaper.pdf
👨 ANN Thread: https://bitcointalk.org/index.php?topic=2658299.0
💻 Telegram: https://t.me/PumaPay
⌚️ Token Sale: Pre-ICO is LIVE
📃 Ticker: PMA
🔗 KYC: YES
💰 Accepts: ETH; BTC; USD; EUR
↘️ Can’t Participate: China; South Korea

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