I think a bigger Problem is, Steemit is not User friendly.

• No easy and good Chat programm
• No Friend or List Option to sort people you Follow
• Maybe a light log in, with more user friendly passwort.

Think about a Iphone. For most people is it easy and intuitive to use.

A normal user want Fun on a Platform and no Content Discussion or somethig like this.

Steem is at the moment nothing more as a Newspaper or a really Big Blog ( for the normal End User).

Normal User see " hey my like is something worth". But thats all.

I Think Smt are nice, but something like Facebook Groups is a bigger benefit at the moment.

The First and only Rule to succeed is make the Mainstream User Happy.