Price may go up if more people learn about steem.
i did not know about steem 3 years ago when i was investing my money to blockchain.
i learn about steem recently ( before one and a half month ).
Bitcoin is the base coin of all cryptos but other than that it does not has any usage like steem, or lethean or a lot of other coins.

Recently i joined seven77 movement initiated by @nathanmars.
it's a movement that we have to raise the awareness of steem to the world and it is very easy to do. take a look at his post