Great question! First there are the token characteristics which would be immediately superior with 3 second fee-less transfers, but more importantly they would be able to launch the token with minimal engineering investment. People seriously underestimate just how much work it requires to launch an ERC20 before you even get to the mechanics of making sure that the token actually serves a function. Kik doesn't want to be a blockchain company and they shouldn't have to be just to integrate a token that actually works. When SMTs launch they will be far and away the easiest and most efficient way to integrate a token that will just work. The tokens will immediately start flowing to Kik's most valuable users as determined by the stake-weighted upvotes of Kik's users.

Community Liaison, Steemit