NINE TRICKS and TRAPS through which SELLERS make you SPEND more money in STORES
How many times have you bought unnecessary things in stores or supermarkets? Most likely, the answer is "often". But we do not know that we are forced to buy things we do not need with the help of many tricks - here are some of them:
- Resisters counters without storage space
More than 60% of customers give up useless things when they get to the register counter. To avoid this, register counters are arranged in such a way that you can not leave anything near them.
- Take a break without resting
In the restaurant area you should rest and take a snack before continuing shopping. However, you will not be able to spend too much time eating - the chairs are not comfortable, there is little space between the tables and echoes are heard.
- There are no windows or clocks
It is well known that in casinos there are no windows or clocks, so people lose their sense of reality and lose there as much time (and money) as possible. The stores borrowed this trick.
- Stores with relaxing atmosphere
As soon as you enter the mall shops, the floors are silent, the warm lights, and the music is suddenly calm and enjoyable. All this creates a sense of comfort and makes you stay longer in the area.
- Intelligent mirrors in fitting rooms
No matter how sad it seems, the mirrors in the fitting rooms are designed to make us look skinnier, tanned and taller, because if we like what we look like in some clothes, we're more likely to buy them.
- Change the place of products
If you often make purchases from a specific place, you get to know the place of the products. That's why it changes, and you, when you look for what you need, still put in the basket things you do not really need.
- Artificial demand
Have you ever noticed the empty spaces on the shelves? They do not always mean that the products are very popular. Employees empty the shelves to seem that those things are very demanding.
- Mirrors make you look better
The mirrors in the test booths are specially designed to make us seem skinnier and taller. Some magzines add pink pigment to the mirrors to make your skin look tanned. These tricks work very well, because the better you look in something, the higher your chances of buying those products.
- Position the light
We all have a fixed idea of what the best fruits or vegetables should look like. The bad part is that merchants are aware of these preconceptions and the problem of imperfect colors is solved by the right light that makes everything look better.
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