That's a pretty cool piece of history. I went shopping at a Rolex store, and a Breitling store in Geneva a couple years ago. To my surprise, they didn't immediately toss me out!

But I actually didn't like the Rolex I tried on as much as the Breitlings. I think they make cooler watches. But you can pick up a Rolex Pepsi, from time to time for not much more than an a few ounces of gold, and watches are a great thing to stack as well.