Less focus on money, more focus on features that make Steemit unique: it's uncensorable, open source and it has built in payment network.

What are the niches we could go after?

• People who don't like how Twitter, Facebook etc. are manipulating discussion with their algorithms.
• People who need uncensorable publishing platform.
• Blockchain/crypto enthusiasts.

When we have a decent network effect, we can start to focus on the payment network. Just imagine if Facebook gave a bank account to all users, with fast and free transfers, unrestricted to everybody.