How to Choose the Right Prestashop Development Company?

PrestaShop is a very popular eCommerce platform built on Symfony framework also very popular in European region France Germany Spain and Netherland.

Unlike other eCommerce frameworks including Magento, it is fairly easy to develop and customize. That's why companies are adopting PrestaShop rapidly.

Why PrestaShop is so Popular?

Well there are many reasons but few of them are listed below Multilingual supported by all kinds of languages

A huge array of PrestaShop addons

A very large community of PrestaShop developers Easy to develop and customize

Lightweight platform

Modern Tech stack adaptability including composer Restful API

Easy CMS back office

How to Choose the Right PrestaShop Development Company?

This is critical customization of PrestaShop with the standard is highly important. As an E-Commerce Merchant, an online shop is very important all the sales are happening from the website and mobile app only.

Few considerations before choosing a PrestaShop development agency

Make sure the agency is aware of the latest technology adoption

Always choose the certified developers

It is important that PrestaShop developers must be aware of the Symfony framework

JavaScript is also very important especially when the ranking signal is based on core web vital. API integration is also required

Multi-channel integration

I will explain every Bullet point step by step

1. Multilingual All Language Support- Before choosing a framework it is highly required that it must be supported with all kinds of language. As cross border sale is booming this is critical.

Localization also affects terms of personalized sales also benefits Search Engine Optimisation.

2. PrestaShop Addons and Modules- This is also very critical you must choose the platform where the readymade application is available else it will be very hard to develop every functionality from scratch.

3. Community Support - Choosing a Framework or Technology is totally dependent upon the community suppose if you are changing some functionality in your website and you are not able to find the developers for that tool then it will be very hard to make changes in this fast-changing world

4. Multi-channel Integration - Nowadays merchants or not spelling on the website only they are selling on multiple platforms

For Example-

1. Mobile application
2. Third-party marketplaces example eBay Amazon
3. Selling offline using point of sale system
4. CRM integration
5. Accounting software integration
6. ERP integration

And many more.

That's why it is highly required that your platform must provide a robust API so that you can easily integrate it with any third party marketplace ERP or CRM

5. Lightweight platform- Every customer loves the fast-loading website even in the recent Google algorithm page experience is now a ranking signal that means if your website is loading fast obviously customer will love it. And because of that, the bounce rate will be less and the page experience will be good.

PrestaShop is a lightweight framework that runs very fast but you must be very sure whenever you are using any third-party extensions or customization they are not changing the native functionality of the framework.

This can also slow down your website.

I hope I have enough explained about PrestaShop development and what are the right practices to choose a PrestaShop development company.