With how dominated peoples lives are by media personalities, it is going to take someone of this type of profile in order to challenge Trump in any serious match.

People are sick of politicians, which is why they have turned to Trump, the anti-establishment vote is now worth more than any idea that people previously had about what is right or left wing, the political party system is now virtually meaningless.

People are looking for strong individual personalities and celebrities, with media celebrities we feel like we know who they are, they are in our homes every night.

People are tired of cold grey politicians.
I suspect given time she will change her mind, and although she has stated it may not be good for her, I predict she will eventually realise it may be good for everyone else.