How To Name a Campaign?

If you are running a large number of PPC campaigns them it is very difficult to remember them
To avoid this situation we should name them in a particular manner as
For Auto
Product name + campaign type(auto) + size +match type(for auto match type will be close, loose, substitution and compliment/ for manual match type will be Exact, phrase, and Broad) + placement(TOS, PDG, Rest of the page).
For example
Stress ball-Auto-4.5”-close- stress balls-TOS

For manual
Product name + campaign type(manual,) + size +match type(for manual match type will be Exact, phrase, and Broad)+ Keyword name+ placement(TOS, PDG, Rest of the page).
For example
Stress ball-manual-4.5”-exact- stress balls-TOS
If you already named your campaign which is difficult to remember them rename with this method.

Your campaign should differential your other campaign
Also, rename your campaign group which differential other add groups
For example A
Ad group name: stress ball-manual exact, Put all your exact campaigns in this group

Regards
Aamir Farooq