What a great concept. Poetry is one of those written mediums that speaks to so many, so to include it in advertising is, indeed, a unique and clever idea.

I think Dwayne Johnson can sell just about anything at the moment - with or without help! But I get what you're saying. His endorsement and those words you penned would create a powerful selling platform.

As an aside, I saw a video of Dwayne Johnson recently, giving a car to his cousin (I think it was) - anyway, the guys looks like a (pretty much) splitting image of him, and has been doing his stunts for quite a while now, but Dwayne just give him his dream car, just because. He's such a thoughtful fellow too. I think that adds to his appeal for many of his fans as well.