Casino affiliate programs: what format of work in gambling to choose?
Affiliate casino programs are one of the most profitable and versatile ways to monetize traffic, because almost every user is looking for a way to quickly make money online. The wide target audience and high royalties allow you to earn on any traffic: from advertising on Facebook, to thematic site, entertainment blog to YouTube channel, streaming, online cinemas, e-mail newsletters, etc.
If you have traffic, but you do not know how to maximize its monetization - try casino affiliate links. After all, almost every major blogger has managed to cooperate with them for a reason - they earn good money at https://affgood.com .
Moreover, working with casino affiliate programs directly, rather than through CPA-networks, you can earn even more, but there are nuances... Let's look at them.
Earnings from casino affiliate programs
Immediately we indicate: there are two formats of work with gambling - through CPA-networks (aggregators, which collected hundreds of offerers from different advertisers) and directly with the casino. And there is no right or wrong option, each has its own nuances, advantages and disadvantages.
Working through a gambling CPA network
Advantages:
A wide range of offerers. Here you will find dozens or even hundreds of casino affiliate networks in a single interface. There is no need to register in each affiliate program and communicate with a new manager.
Support Manager. Customer support can advise the casino, which works better now in a particular GEO - they have statistics on all the affiliate affiliates, which are connected, and you can compare their profitability in a single period. Also manager will support in disputes with the advertiser (for example, if the quality of traffic is low).
Basic terms and conditions. If you buy traffic, the frequency of payments and the rate of deposit are extremely important, which will directly form your turnover. For beginners aggregators may give more loyal conditions.
What format to choose when working with an affiliate casino?
RevShare (RevShare or Revenue Share) - a model by which the casino shares its net profit with the webmaster. Without going into the intricacies, let's explain with an example: you attracted a player to the casino, who spent $ 1000. The net profit of the casino was $950. Of that, you get 70% - $665. The player contributed and lost another $200 - you again received your percentage of the profits. And so on until the client stops playing in this casino. Avid players can play in the casino for years, forming a stable source of income for the webmaster.
It's worth noting that the formula for calculating RevShare may vary from casino to casino and include different items of expenditure (for example, bonuses to the deposit).
CPA - payment for action, in this case - for making the first deposit. The client you brought in money - the casino affiliate paid you, let's say, $50. Once. For other deposits, you will not be paid. The advantage of this model - the rapid turnover of funds.
Here the advertiser takes the risks, paying you an amount much bigger than the first deposit, so if you use CPA, be ready for traffic assessment and compliance with KPI.
CPL model - payment for new player registration. This format of work is similar to CPA, but focused on a simpler action, respectively, and the payment is lower.
As a rule, CPL is convenient for testing of offers by arbitrageurs - it is possible to superficially estimate conversion figures on a small volume. But here the advertiser also carefully monitors the quality of traffic and if it does not pay off, then the cooperation with you will be suspended, or you will be offered to switch to RevShare.
Hybrid format (Hybrid) - you get a small payment ($15-20 for an offerer, where CPA is $50) for the first deposit and RevShare 20%+- (for an offerer, where the basic rate is 40%).
