Kind Ads The Solution

Kind ads The Solution

            INTRODUCTION 

Imagine if as a user you get paid or compensated before you buy, imagine if your attention is draw only to what you want, imagine if you never had to see or worry about unrelevant ads pop out on you while doing something else, imagine if before your information is being giving out you have to grant permission, imagine if you get directly to the goods you're planing to purchase, just imagine, yes imagine, imagine what it will be like for you as a user and now imagine if as an advertiser you get directly to users who needs your products, imagine if you don't need to waste money in paying for ads which does not get to your target user, imagine if you also get directly to the users who have a need for your goods just imagine, yes I said imagine it and more now STOP IMAGING Kind ads gat you covered all that imagination is what kind ads is about, yes you heard me right. Not just for users and advertisers, app partners are also gaining lots on this.

Definition of terms

"1) Users
Users are individuals that visit publisher sites in search of information

1. Publishers
   Publishers are content creators that manage online destinations for users to acquire information

2. Advertisers
   Businesses that are willing to exchange capital for the attention of users

3. App Partners
   Technology providers that provide publishers with ad serving technology in various formats (push
   notifications, etc)"

   "Kind ads, KIND TO YOU"
   

Before we go on here's a brief...

1. Now what is kind ads?
   Kind Ads, is a decentralized protocol on the Ethereum blockchain.

2. Who's launching kind ads?
   Leadchain Foundation.

3. Why is it being launched?
   To improves how publishers and advertisers engage online.

What's in it for users?
Now unknowingly for users, User data has become a commodity and its bought and sold without the user knowing, and with little or no regard for privacy, relevance, or
effectiveness, (most especially privacy).
Even if there are regulations that provide some protection for users, they are in most cases very hard to
understand, lengthy and in most case its unenforceable. Not to talk of the high quantity of irrelevant messages, pop up notifications users have to face, which they have no way of stopping.

NOW HERE'S WHAT KIND ADS DO FOR YOU

1. Users have more control of their data and decide who to give it to and who not to give it to, so users will have more privacy
2. Users can opt-out, that is : stop getting messages in any form from the publishers.
3. They get paid (compensated) to give out their information (they get a percentage which is in kinds and can be sold)
4. Users get only relevant messages, ( messages on what the want)
5. users can sell themselves as a lead.
   For example, if a user is looking specifically for a product or service in an industry with high lead values, he/she may be able to act as both the lead source and the lead, and allow advertisers to negotiate directly for his/her attention
   All this and many more...

I tell you kind ads is kind to you.

NOW FOR PUBLISHERS

1. Publishers are able to get a direct line of communication with user who wants a particular product, then this users subscribes and become a subscriber, now this is much more valuable than just having a visitor visit a single page on your site isn't it wink
2. Publishers will get more natural communication channels like push notifications, e-mail and chat, this will eliminating the need for those annoying
   and intrusive display ads for the can get to the users directly. hahaha how amazing
   And more...
3. Publishers get pay daily, the Kind Ads Ecosystem make payments (in KIND tokens) on a daily basis. Instead of having to wait for weeks or months to be paid, publishers can now be paid daily with no transaction fee, this enables publishers to re-invest in high quality content if they want.
4. Small quality publishers are also at high profit because kind ads enabling advertisers to work directly with smaller, higher quality publishers that don’t have a direct sales
5. 75% of all ad dollars will go to the publisher that generated the relevant impression or leads and additional 10% will be paid publishers based on their Kind ads publishers score

FOR ADVERTISERS

1. Advertisers get direct communication with subscriber through their website which is more effective than passive display advertising.
2. The advertisers gets only subscribers who are interested in their product and or services.
3. Advertisers get good subscribers which won't or has not decreased in quality because, the subscribers contact details are not traded back and forth.
   Note: when a high quality, subscriber, is targeted with enough volume of irrelevant offers, it becomes an
   increasingly low quality subscriber
4. Advertisers are provided a place to go if they want to run a direct advertising campaign targeted to subscribers across multiple publishers
5. Publishers and advertisers are allow to come together in a transparent
   way, where subscriber access is exchanged ethically, and where effectiveness can be tracked
   quickly and accurately.
   ...

APP PROVIDERS

1. App providers can choose to build out their own publisher/advertiser networks outside of the Kind Ads Ecosystem after they’ve integrated with the platform
2. Tokens are distributed to app providers based on the message volume that runs through their
   apps.
3. Advertisers and publishers recognize and goes towards the app providers who deliver the most in terms of effectiveness and usability naturally, which will ultimately reward those app providers who build the best products.
   More will through the kind ads website, white paper and social media page's...

HOW TOKENS ARE GOTTEN AND USED
All the talk about payment and token will not be complete if you don't know how tokens are gotten and used:
(Kind token)

1. Token is exchanged by users in order to opt in and out of the Kind Ads Ecosystem

2)Token is used by advertisers to purchase ads from publishers on the network

1. Token is used to pay publishers on a daily basis

2. Token is allocated to the daily reward pool for publishers, users and app providers
   

Remember "kind ads is kind to you"

kind2018

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