NEM Announcement: NEM President Lon Wong on Snap Interactive Advisory Board

For those who have been following Lon Wong and @NEMberia on Telegram, you know that he shared that an announcement will come out regarding NEM at 5pm EST New York time.

Questions arose about where it will be announced or what the announcement really is.

Lon Wong stated, "An announcement is an announcement. Not about big or small. It is about how you will imagine or conjecture it to be big or small eventually."

The announcement shared on Snap Interactive's Latest News Feed (as shown below), references an article by Access Wire in New York at this link: https://www.accesswire.com/484814/Snap-Interactive-Chooses-NEM-Smart-Asset-Blockchain-to-Power-Backchannel-Secure-Messenger-App

Chief Technology Officer, Eric Sackowitz states, "After many months of experimentation with alternatives, it was time to commit to what we believe is the most appropriate blockchain technology for Backchannel. NEM offered the right combination of premier security, capability, flexibility and scalability coupled with a strong, passionate core development team and community."

Snap Interactive was incorporated in the State of Delaware in 2005 and its executive office is in New York, New York. I did find two distinct clues in Lon's quick announcement about the "announcement" which now makes sense, and that is (1) announcement will happen at 5 pm EST New York time and (2) "After the Market".

Announcement came out of New York, and it did happen after the market.

Why is this important? Here are my thoughts:

• Snap Interactive is based in America, and NEM's blockchain technology has not been getting enough attention in the US Market. I see Snap Interactive being able to shine light into its usability and scalability.
• Lon Wong now has a more direct role in the company and its adoption of blockchain technology. It was announced on Dec 22 on leaprate.com that Snap Interactive will use NEM Blockchain technology, but that was it.

Having a company say they are going to use a technology is one thing, but to now invite the head of the technology's promoting organization into the house to help out in any way possible is a very big deal.

Whoever is investing in Snap Interactive and the NEM Blockchain technology can be rest assured that Snap will be able to use Blockchain in the best way possible, providing seamless developer adaptation and user interaction.

Thank you Lon and thank you Snap Interactive for choosing NEM Blockchain Technology

By the way, XEM at $1.67 USD with Market Cap at $14,994,809,998 USD according to coinmarketcap.com at 18:28 pm EST, Jan 3, 2018.