How can an empty supermarket be the location set for a music video and make it a really good one? Director Jonny Lock had the tough task to create a surreal environment using clever cinematography combined with an amazing choreography, performed by the very talented Thao. The track has a killer beat backed by themes of sexual violence and the reclamation of the body using dark humor at its finest.
"When the lyrics mention “scene of the crime” we create a crime scene with a bag of groceries, and use lighting that subtly seems as though it was coming from a search light. During the line “I’ve been starving for air ever since I found you”, we use imagery from shopping bags and fish gasping for air, and so on. And these would all help create the backdrop for Thao’s performance", says Lock.
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