MOZOCOIN: Effectively Connecting Physical Retail Stores To Online Commerce

lawanson28 (9)in #mozocoin • 6 years ago

Introduction

Since the coming of the web, about somewhere in the range of twenty years prior, there's been a consistent decrease in the deals recorded by block and-morter shopping centers and retail outlets. This is particularly so on account of those without an online nearness.

With the descending pattern, there emerges a requirement for these physical or conventional shoping outfits to connect with and contend positively with their online partners.

There have been a few moves to enable these physical shopping centers to remain in the amusement and enhance their deals by means of reliability focuses and programs yet tragically, these projects frequently miss the mark particularly concerning inspiring customers to appreciate the profits of rehash visits to a specific shopping center. Most shoppers and clients most circumstances have no clue about the quantity of focuses they have aggregated or even how to change over those focuses to items. This absence of straightforwardness is only one out of a few variables militating against physical shops and the devotion programs. Another factor is the time imperative on both store proprietor and client. Individuals these days are searching for accommodation and efficient models in all that they do, including shopping. So when there is nothing to boost a visit to the retail shop, individuals tend to shop online where the pressure is less and the rebates are regularly appealing.

The blockchain technology is a disruptive technology that transmutes the way we do things both online and offline. It is an immensely colossal step away from contemporary internet that is centralized with lots of disadvantages around it. And when you couple blockchain technology with the revolutionary IoTs, the result is an astounding working product that encompasses the benefits of both techs to better whatever niche or sector where its implemented.

This is precisely what the Mozo team have done with the development of the Mozo platform aimed at ameliorating the lot of physical shopping malls and outlets.

WHAT IS MOZO TOKEN

The Mozo token is a cryptocurrency designed to reward consumers who visit physical shopping malls and hence turn them into reiterate shopping customers. This way, physical shops get an incrementation in foot traffic which in turn will translate to increment in sales.
The Mozo system is quite different from homogeneous products both blockchain-predicated and non-blockchain.
The Mozo system comprises three main components that ascertains an ecumenical allegiance reward system for all:

the Mozo token, a digital asset that is facilely liquified and tradeable and built on the ecumenical ethtereum blockchain network
a digital and secure wallet that can earn, store and redeem rewards across different merchants in virtually any component of the world as long as there's internet connection
smartphone app for facile discoverability of products and accommodations and additionally for accumulation of rewards earned.
Mozo has a well defined blueprint that is aimed at being the building block of future blockchain-predicated development of the retail sector, which is estimated to have an exponential magnification in the near future. The Mozo team incorporated certain capabilities in the Mozo project to ascertain it remains a fore runner in the sector:

IoT enabled contrivances used to discover accommodations and products
allegiance program fortified by Mozo, its traditional digital currency
working system to bridge the online-to-offline commerce gap
proprietary blockchain network, Solo, to handle microtransactions
shopper personalization and product recommendation predicated on data collated.

HOW DOES MOZO WORK

In the Mozo ecosystem, there is the merchant side and consumer side operations. In authentic life application, Mozo 3.0 is employed,which is the software that ties together Mozo 1.0 and 2.1 to give a wholistic and working product or platform.

For Merchants:
Mozo offers a Mozo-in-a-box package aimed at incentivizing merchants to try out the different revenue generating offers available on Mozo before committing to a long term partnership.

Registered merchants will be given a certain amount of free Mozo tokens which they will use to reward their customers and also custom-made Sticker and Beacon sensors will be installed in the participating stores and malls. These Beacons can either be mounted on walls or ceilings in cases where the store owner wants to reward customers for coming into the store, or it can be linked with products or services the store owner will wish customers to discover using the Mozo Retailer App. Ofcourse the customer will also have to have the Mozo app installed in his smart device in order to enjoy this benefit

For Consumers:
Consumers will additionally be offered the Mozo-in-a-box package to incentivize them. Further more, registered consumers will be airdropped certain amount of free Mozo tokens once they download the Mozo app from google playstore or apple store.
This is just one of the several ways in which Mozo tokens can be earned, albeit the airdrop is a one-off thing, since its postulated each consumer will require to download the app just once.

LIQUIFYING MOZO TOKENS

Other ways of earning Mozo tokens include visiting and entering a participating store or outlet, ZAPing or discovring an incipient product, buy products on the digital emporium utilizing the Mozo app and other options.

Mozo tokens can be utilized for customary online or offline transaction for payment when checking out.
There's additionally the Mozo Redemption Emporium available on www.smartmozo.com for consumers who have amassed ample amount of Mozo tokens. Redemption can come in form of cashback on purchase or discounts.
Another way of liquidating Mozo tokens is by exchanging it for fiat or other crypto currencies on designated crypto exchanges. Both merchants and consumers can sell or buy Mozo tokens on the exchange.