I've always been confused about projects like this. The claim is that they're getting rid of the middle-man, but isn't MoviesChain the midde-man? One might claim that thy're not since they probably don't take a cut from the sale of the content. But they likely benefit from the token sales, so they're getting a cut, just in a different form. I'm guessing I don't understand how this works though. Can you explain my misunderstanding?