What are you passionate about?

If you are not going to be passionate about your work what are you going to be passionate about? Look, you spend more time at work doing work, living, breathing and being work, than anything else except perhaps sleeping. You must be passionate about what you do. You're passionate about sex, but that doesn't last long as your career. You're passionate about food and you only eat 3 times a day - work is continual. You're passionate about your life, and hobbies, your family, your holidays. And yet an awful lot of people see their work as something to dread, a chore to be got through. If it's like that for you, then go home - and stay there. Make room for someone who is going to be passionate about it. But I'm positive that isn't you.

When i first started my career - of which i have had several - I read up on the industry before i started training. I read about its history, the famous people in it, stories about it, how it evolved and the legislation surrounding it, how certain traditions associated with it came about. I went into that job a walking encyclopedia of facts and information, anecdotes and history and i have my breadth taken away by how little everyone else is in the industry i knew. I was passionate and it seemed no one else was. I found only a terrible small group of people who cared about what they did. Over the years i have met many others, but never enough.

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"ONCE YOU ARE PASSIONATE YOU CAN BE BOLD, BECAUSE YOU HAVE THAT DRIVE, THAT ENTHUSIASM, THAT COURAGE, THAT EXCITEMENT."

Being bold means you can take risk. And taking risks means they pay off-not all the time but often enough that you get a name for yourself as highly flyer, a go-getter, a success. Being passionate means caring about what you do. Not just going through the motions but really caring. being driven - being constantly excited and enthusiastic. What you do makes a difference - it's not just about the money or the status or the perks. It's about making a real contribution to people's lives and the environment and society. If you're not passionate, what are you? If you are passionate, what are you passionate about? If not now, when?