Using Big Data To Accelerate Growth

by Nima Olumi: C.E.O. Lightyear Strategies

Understanding the value of big data within today’s marketplace is critical to increasing growth. Over the past several months our team has explored almost every modern day avenue to customer acquisition, concluding that LinkedIn is the number one resource available. Sales calls are dead, email blasts are impersonal, and traditional marketing tactics are overpriced. I see confused managers dealing with frustrated sales teams that lack the ability to make proper connections throughout their respective markets. We boosted our company with just a few thousand bucks and no venture capital money teaching us a thing or two about lean modeling. Beyond creating a digital landscape, Lightyear is helping business owners and sales team managers understand the value of time through minimizing opportunity cost. Stop the incessant dialing and let us scale your team's LinkedIn in ways you never thought possible. Our goal is to have you sit back and relax allowing sales calendars to fill up. We think big picture and would love to help you do the same.

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