Unfortunately I'm not as frugal as I'd wish to be but I know Im way less materialistic than most people I know. Consumerism really is at an all time high but what frustrates me even more with it, is the fact that the wealthiest people will be offered the same goods the poor spend their salaries on for free. Wonder when the masses will wake up and acknowledge the madness :(
Don't count on that to happen. The majority will always rush to be in debt for something shiny.