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RE: CAN BELLATOR MMA SURPASS THE UFC AS THE #1 MMA FIGHTING ORGANIZATION?
Thanks for sharing this. In the Asian market there is Chatri Sityotongs ONE FC which is making big waves in MMA. Interesting read in the link below from Chatri himself on why he thinks ONE FC could eclipse the NFL purely based on Asias 4.4 billion population https://chatrisityodtong.com/blog/entrepreneurship/the-next-big-thing/
Asian fighters have not faired well in north american markets. It makes a lot of sense to cater to that market as asian fans want to see their own featured more then what the UFC has produced.