Monetize your adverts with Proof of Click - DclicksteemCreated with Sketch.

in #media5 years ago

General Overview

We are in a global world where demand for products and services are proportional to the input of your promotion/ads. Thus, the need for promotional advert is a non negotiable fact that is predominant in the market space both for small scale businesses and large firms. That is why mass media remains the powerhouse and tool to drive a goods or services into the minds of the consumer(s).
Basically, money moves the economy but what sustains the growth of consumer retention and patronage is the level of your advertisement to the right audience.

Introduction to Dclick

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The demand for reliable advertising agencies, firms and companies grew wide from the beginning of 21 century when trust became the “engine” that powers transaction and agreement between two parties. And thus, the blockchain technology was created to solve the problematic nature that existed in the world of transaction. Riding on this high horse, Dclick has forge ahead of several other advertising agencies to create an incentivized advertisement platform built on a blockchain base on Proof-of-click.

Why google ad and several other notable ads companies maybe so concerned about promotion/advert alone, dclick.io is concerned primarily about the advertisers and the creators. That is, the dclick platform is aimed at linking both advertisement and contents together (which means content creators have a major role to play as well). Notwithstanding , dclick has created a token economy system where each advert created on their platform get rewarded with the Dclick tokens.

They have over a hundred unique active daily users, over three hundred unique weekly users and above five hundred unique monthly active users.


How do you get started on Dclick.io

Let me state this fact now, Dclick is a decentralized application (DApp) built on the Steem blockchain. Note that, in order to access Dclick via a web, you will need to install Steem Keychain (it is a plugin that allows you to use DApps built on the Steem blockchain) just the same way you can access Ethereum and EOS DApps using Metamask and Scatter plugin respectively.

In order to create an ad on dclick, you need to have an account on the steem blockchain in order to facilitate your login process.

(1). You can login via steemconnect, a frontend protocol built on the Steem blockchain to connect dApps to the full node. (2). After a safe login,
you would be shown an overview page (note that you can always check the statistics of your ads from this page)

(3). You can either monetize your content as a content creator via this link - www.dclick.io/monetize which means you have agreed that Dclick should advertise on your blog. Immediately, you authorise the post, the ad will appear right under the bottom of your content and you get paid in Dclick tokens per the number of clicks registered on the ad.

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While you may not be a regular content creator or consumer, but an advertiser who would like to test out the Dclick platform. The advertise button is much available for you and your advert budget. Once you are connected on dclick, and have created an advert, you can always check your dashboard to monitor your advert progress and number of clicks generated.


Pros and Cons

Pros

• It is built on the STEEM ecosystem but not limited to its as you can secure clicks from other users other than steemians which will suffice as a valid click.
• Aside from the monumental feeling you have when promoting your advert, both content creators and advertisers are being paid in DClick tokens.
• Currently, measures are put in place to exchange DClick tokens for an upvote on the STEEM ecosystem. Also, since the token system was built to use the Smart Media Tokens (SMT's), once SMT is launched the tokens will be swiped.
• It is the first blockchain base advertisement platform to incentivize adverts.
• There is a tokenized economy system that favours both the advertisers and the creators.

Cons

• It is stereotype to the STEEM blockchain, once you do not have an account on the blockchain. You automatically cannot use their services.
• When compared to Papyrus a similar digital advertisement agent/firm in Singapore built on the Ethereum blockchain, Dclick.io is far from the goals of being a reputable advertising firm.
• There is no way to verify the click reference and lack of guarantee to secure even distribution of the advert.


Remark/Submission

Frankly, the adoption of the smart contracts by decentralized applications is gradually becoming a smart move itself. And Dclick is a great initiative and a platform to promote your business, goods and services to nothing less than over 500,000 users. I would advise if dclick.io can include a tab for non-steemians to promote their adverts thus indirectly promoting the chain and the dApp itself. I would rate this dApp a 3/5. Kudos to the team behind this concept.


Disclaimer: The content of this article is not to serve as a financial advice, hence do your own research.

Images are properties of DClick and are used for the purpose of reviews.

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What's up with al the dclick reviews suddenly?

I have never seen anyone make a review about dclick suddenly everyone is posting about it.

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