KEVIN THE CARROT - SOCIAL EXPERIMENT - AN INCREDIBLE MARKETING PLOYS

thedailyreview (38)in #marketing • 6 years ago (edited)

We love it when a plan comes together? - how big companies, buy their own products now, to promote them. Such a clever idea.

STEP ONE - produce the product. Sell it to the consumer. Then buy their own products, making them famous, increasing their prices.

STEP TWO - sell their own products at the higher price's and continue the circle over and over. All so that their brand, cause, goal, is realized. Very clever indeed.

ALDI'S PROMOTIONAL STUNT - SPONSORED BY THE BBC - IS GOING WELL

Aldi's Kevin the carrot toy ad causes chaos and queues
https://www.bbc.co.uk/news/business-46301917

#advertising #aldi #kevinthecarrot #experiment

6 years ago in #marketing by thedailyreview (38)

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KEVIN THE CARROT - SOCIAL EXPERIMENT - AN INCREDIBLE MARKETING PLOYS

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