Precision Marketing, Proven Results: Empower Your Campaign with US Data Corporation

US Data Corporation, founded in 2005 by Erich Kaminsky, is a prominent player in the direct marketing industry with its headquarters in Omaha, Nebraska, and a second office in Agoura Hills, California. The company provides a comprehensive suite of marketing services that includes data marketing lists, turn-key email and direct mail campaign solutions, multi-channel marketing, location-based geo-targeted advertising, data hygiene and enhancement, and look-alike audience modeling. These services are designed to help businesses optimize their marketing strategies and achieve higher engagement rates with their target audiences.
US Data Corporation's offerings encompass a broad range of solutions aimed at enhancing marketing effectiveness. Their data marketing lists are a core component of their service, comprising both consumer and business data. From this extensive database, the company can generate various types of marketing lists tailored to specific needs, such as phone and telemarketing lists based on demographic criteria, as well as email and direct mail data lists. This versatility allows clients to target their audience more precisely and improve the efficiency of their marketing campaigns. It also allows for smart segmentation of an audience which can help facilitate personalized messaging.
In addition to traditional marketing data solutions, US Data Corporation is known for its expertise in data hygiene and enhancement, ensuring that the first party data information a company uses in their campaigns is accurate and up-to-date. This service helps businesses avoid the pitfalls of outdated or incorrect data, such as a high bounce rate, or money lost on postage, which can negatively impact campaign performance. Their look-alike audience modeling further enhances targeting by identifying potential customers who resemble a company's existing high-value clients.
A standout feature of US Data Corporation is their commitment to personalized customer service. Unlike many companies that rely heavily on automated systems, US Data Corporation emphasizes the availability of their staff during normal office hours to address client queries and provide support. This approach reflects their dedication to delivering a high level of service and building strong client relationships.
The company has garnered significant recognition for its achievements and workplace environment. It has been consistently included in various lists, such as the Inc. 5000 Fastest Growing Companies and the Best Places to Work in America. Additionally, US Data Corporation has received numerous awards, including the American Business Award for customer service and the Business Excellence Award by the Omaha Chamber of Commerce.
One notable success story for US Data Corporation is their work with The Bladder & Bowel Institute (BBI). BBI, a leading provider of advanced therapies for bladder and bowel control, sought to improve its outreach efforts and drive more effective engagement with potential patients. The institute had previously used traditional postcard mailings but wanted to achieve more targeted and impactful results.
To address this challenge, US Data Corporation employed their proprietary direct marketing platform, GEO-Lift. This advanced tool combines both email and direct mail strategies along with other proprietary technologies to reach potential patients more effectively. The campaign, which spanned 15 months, utilized GEO-Lift's capabilities, and was able to deliver highly personalized and targeted messaging. The integration of multiple channels allowed for a more comprehensive approach to engagement.
The results of the campaign were impressive. US Data Corporation achieved a 76% increase in RSVPs, demonstrating the effectiveness of their targeted strategies. Furthermore, the campaign generated a 146% average return on investment (ROI) and a 15% increase in net profit for BBI. These outcomes highlight the success of the GEO-Lift dual-strategy approach and the impact of leveraging advanced marketing technologies.
The case study also illustrates US Data Corporation's ability to deliver measurable results through a well-executed combination of innovative technology and strategic marketing practices. The success of the campaign with BBI underscores the company's expertise in harnessing data-driven strategies to create effective marketing solutions. The long-term nature of the campaign also points to the company's commitment to sustained efforts and the ability to stay the course, adapt where necessary, pivot if applicable, and to achieve desired outcomes over time.
Overall, US Data Corporation's extensive range of services, commitment to personalized support, and demonstrated success in client campaigns position them as a leading provider in the marketing data and direct marketing services industry. Their focus on innovation and strategic execution continues to drive positive results for their clients, showcasing their capabilities and reinforcing their reputation in the field.