What is Facebook Group Marketing?

One of the most effective ways to market
on Facebook is through the groups feature.
Considering what happened with Facebook's
algorithm for your
Facebook pages, it's a good idea to have your own Facebook
group as a backup.
Although Facebook has reduced the organic traffic it sends to its
Pages, it is still worth having a Page
because it provides audience insights. Another great advantage of a
page is the fact that you can copy and paste content from this page into Facebook
groups.
When people view your content in a group, they not only see the content,
they may also see a Like button.If you click the Like button, you will get
new Facebook Page followers.
The main advantage of a Facebook group is visibility. Facebook has made it clear to
that they are changing their Facebook page to reward real participation.
Apparently Facebook groups are not suppressed as much as Facebook pages. In terms of
visibility, you will reach more members of your group than the Page.