Highlights from LinkedIn TECHconnect Sydney 2015 - 24 Sep 2015 (part 2 of 2)

in #linkedin • 6 years ago

continued...

4:20pm - 4:50pm Keynote Address: How to Make Love Andy Lark, CMO, Xero

  1. .@kiwilark is up @LinkedIn #inTC15 talking how tech, delivered at scale, has radically chaged social behaviour. pic.twitter.com/z7Qns6JTxeAlex Heber@alexandraheber·Thu, Sep 24 2015 06:41:13ReplyRetweetFavorite
  2. Brian Gibson@GibboFootball"Attention span in 2015 is 8 seconds. In 2012 it was 12 seconds" #TechConnect #LinkedIn #inTC15 @DigivizerThu, Sep 24 2015 06:29:03ReplyRetweetFavorite
  3. We are heading into the #IoT era "disruption" by Sensors. Nice slide by @kiwilark#inTC15 pic.twitter.com/VdBaVNpgaVMark Vozzo@MarkVozzo·Thu, Sep 24 2015 06:46:40ReplyRetweetFavorite
  4. Shiva Kumar@shivakum@kiwilark says we are in the sensory era and marketers who are most adept are the ones that embrace change #inTC15  https://lnkd.in/bHafsAp Thu, Sep 24 2015 06:43:30ReplyRetweetFavorite
  5. Lorna Hankin@lorna_hankin50% of world's data is generated by sensors. We're giving away more data about us than ever before #intc15 #dataprivacyThu, Sep 24 2015 06:41:24ReplyRetweetFavorite
  6. The best marketers will be the ones who change says @kiwilark #inTC15pic.twitter.com/JuysUr3gmbKasey McDonald@kaseyrmcdonald·Thu, Sep 24 2015 06:45:08ReplyRetweetFavorite
  7. Shiva Kumar@shivakum@kiwilark says we have shifted from an attention economy to an intention economy #inTC15Thu, Sep 24 2015 06:45:52ReplyRetweetFavorite
  8. Lorna Hankin@lorna_hankinThe most adept markers are those adept at managing change - @kiwilark#wechoosedeathoverchange #intc15Thu, Sep 24 2015 06:43:47ReplyRetweetFavorite
  9. Some interesting stats from @kiwilark #inTC15 pic.twitter.com/TlTzORXNHfLena Habkouk@Leneleen·Thu, Sep 24 2015 07:13:58ReplyRetweetFavorite
  10. "..plenty of more beautiful, feature rich phones then iPhone, but retail experience sucks" thx @kiwilark #inTC15 pic.twitter.com/rA5C3oAe4HMark Vozzo@MarkVozzo·Thu, Sep 24 2015 07:09:19ReplyRetweetFavorite
  11. DIGIVIZER@Digivizer"Beautiful Products + Great experiences = Powerful Brands" - @kiwilark #inTC15#DisruptiveTech Hat tip @LinkedInMktg ^THThu, Sep 24 2015 07:06:41ReplyRetweetFavorite
  12. The old playbook is dead @kiwilark asks #inTC15 crowd "When did u ever see a TV ad from LinkedIn/FB/Twitter?" pic.twitter.com/vkgs6V59H0Mark Vozzo@MarkVozzo·Thu, Sep 24 2015 07:09:17ReplyRetweetFavorite
  13. DIGIVIZER@DigivizerThe new playbook involves data-centric, people-led lead discovery and managements via #SocialMedia #inTC15 ^TH  http://twitter.com/lorna_hankin/status/646938717999927296 …Thu, Sep 24 2015 06:49:20ReplyRetweetFavorite
  14. LinkedIn Marketing@LinkedInMktg"The new modality, is controlling interactions...to do that, you need to think of new mechanics of interacting" @kiwilark #inTC15Thu, Sep 24 2015 07:04:12ReplyRetweetFavorite
  15. Nice data points on how the cloud, internet & social delivers on scale to the masses /Thx @kiwilark #inTC15 pic.twitter.com/btzGl94lb0Mark Vozzo@MarkVozzo·Thu, Sep 24 2015 06:46:39ReplyRetweetFavorite
  16. .@kiwilark - irreverent, controversial and full of great sound bites! #intc15#contentmarketing pic.twitter.com/S1iU6yFss1Lorna Hankin@lorna_hankin·Thu, Sep 24 2015 06:59:12ReplyRetweetFavorite
  17. . @kiwilark talks abt finding the #ModsMoments "Moments of doubt, dissat, desire" #inTC15. Engage with these folks pic.twitter.com/sZofUXOezPMark Vozzo@MarkVozzo·Thu, Sep 24 2015 07:09:16ReplyRetweetFavorite
  18. Brian Gibson@GibboFootball.@Xero's @kiwilark: "We spend hours upon hours mining @LinkedIn for pissed off bookkeepers and accountants" #TechConnect #inTC15 @DigivizerThu, Sep 24 2015 07:01:03ReplyRetweetFavorite
  19. .@Xero's purpose is to prevent small businesses from failing @kiwilark #inTC15pic.twitter.com/YYTtqstRRNDanielle Uskovic@uskovic·Thu, Sep 24 2015 07:07:46ReplyRetweetFavorite
  20. @kiwilark FANTASTIC keynote at #inTC15 always love to see fellow kiwis killing it, especially in the digital space. pic.twitter.com/Y2T5hxIXl2Ronan Mason@ronanmason·Thu, Sep 24 2015 07:39:46ReplyRetweetFavorite
  21. Mark Vozzo@MarkVozzoGr8 Example #inTC15 by @kiwilark - Tinder has totally disrupted online dating by being mobile 1st & customer 1st  https://twitter.com/alexandraheber/status/646940033694302208 …Thu, Sep 24 2015 07:26:00ReplyRetweetFavorite
  22. Nobody is safe from #blitzscaling @kiwilark #inTC15 pic.twitter.com/QYgYFj2CuOAlex Heber@alexandraheber·Thu, Sep 24 2015 06:51:38ReplyRetweetFavorite
  23. 50% of the worlds data generated by sensors #inTC15 pic.twitter.com/tnJVhqtbW9Joanna Zwolinska@zwolka·Thu, Sep 24 2015 07:23:49ReplyRetweetFavorite
  24. Adam Ireland@adamireland1Key takeaway from #inTC15. Be awesome or die. If you're not @Uber then you're the out of touch taxi service. Customers choose awesome.Thu, Sep 24 2015 07:27:29ReplyRetweetFavorite
  25. Love this slide @kiwilark #inTC15. Business is not about the perfect data bell curve, it's about survival. pic.twitter.com/Z1G5zG8s6WMark Vozzo@MarkVozzo·Thu, Sep 24 2015 07:23:56ReplyRetweetFavorite
  26. Shiva Kumar@shivakum@kiwilark says if you are not acquiring customers at scale then you gradually going out of business #inTC15Thu, Sep 24 2015 06:50:14ReplyRetweetFavorite

4:50pm - 5:20pm 

Discover The Relevancy Imperative Russell Glass, Head of Products, LinkedIn Marketing Solutions Marketing has undergone a massive transformation in the last decade. And it will only continue to evolve at an accelerated pace over the next five years as more innovative technologies emerge. Equipped with ever more sophisticated tools, B2B marketers are uniquely poised to impact business and drive revenue like never before. In his address, Russ Glass, Head of Products for LinkedIn Marketing Solutions, will talk about the challenges and opportunities posed by an increasingly complex buyer’s journey and share valuable insights on how to not only keep pace, but forge confidently ahead

  1. "We [LinkedIn] are officially a mobile first company" - 50% of visiters come from mobile devices glassruss #inTC15 pic.twitter.com/wRc2F07QuN…TaShan Parks Twyman @tptwyman·Thu, Sep 24 2015 07:23:57ReplyRetweetFavorite
  2. Weld Bessid@mauritaniafricaLinkedInMktg: "95% of website visiters leave without converting..." glassruss establishing the importance of personalisation #inTC15Thu, Sep 24 2015 07:30:17ReplyRetweetFavorite
  3. Deliver relevant experiences on #mobile to build brand affinity. Personalisation is key. #inTC15 @glassruss pic.twitter.com/tbF0Ef5TAULorna Hankin@lorna_hankin·Thu, Sep 24 2015 07:26:28ReplyRetweetFavorite
  4. Kasey McDonald@kaseyrmcdonaldInstead of a random walk down the internet, we want to take customers on a guided tour Russell Glass at #inTC15Thu, Sep 24 2015 07:40:14ReplyRetweetFavorite
  5. Over 364m members on #LinkedIn #inTC15 pic.twitter.com/ftqYRuojmtJessica Hodkinson@OnlinePrPixie·Thu, Sep 24 2015 07:32:17ReplyRetweetFavorite
  6. Mark Vozzo@MarkVozzoNice quote by Russell Glass #inTC15 "Our job as digital mktrs is to create best experiences, group audiences by desire" & delight them.Thu, Sep 24 2015 07:23:34ReplyRetweetFavorite
  7. Mark Vozzo@MarkVozzoAmazing growth on @LinkedIn Platform. They r also abt being a content platform wth 10K posts per day #inTC15 https://twitter.com/OnlinePrPixie/status/646950265506021376 …Thu, Sep 24 2015 07:35:58ReplyRetweetFavorite

5:25pm - 6:30pm Drinks, canapés and networking

  1. Sacha Hughes@sacha_hughesThanks LinkedIn. Learned lots. Great speakers. Lovely mini chicken pies 👏 #inTC15Thu, Sep 24 2015 08:36:29ReplyRetweetFavorite
  2. It's a wrap. Thx @LinkedIn #inTC15 for putting on nice event Sydney. Gr8 speakers, gr8 content, gr8 food. pic.twitter.com/MGFlsJ7yOgMark Vozzo@MarkVozzo·Thu, Sep 24 2015 09:06:20ReplyRetweetFavorite

Other Fun Tweets & Pics

  1. That's quite the Brain Trust;3 of 5 speakers game planning proceedings this afternoon.Kick off in 15 mins! #inTC15 pic.twitter.com/TqTPo05kQnLinkedIn Marketing@LinkedInMktg·Thu, Sep 24 2015 04:48:05ReplyRetweetFavorite
  2. Russell Glass@glassrussOld school ad blocking Sydney style #inTC15  https://lnkd.in/dUnBcww Thu, Sep 24 2015 04:33:25ReplyRetweetFavorite

Thanks Linkedin.

#event #sydney #techconnect
6 years ago in #linkedin by
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