YEEZY BOOST HISTORY!

in #life7 years ago


Adidas Yeezy Boost is the official collaboration sneaker by Kanye West and Adidas. The Adidas Yeezy 750 Boost "Light Brown" was the first sneaker to release from this collaboration on February 14, 2015. The second shoe to release was the Adidas Yeezy Boost 350 "Turtle Dove". "Yeezy Season 1" was the first and only apparel collection to release from this collaboration. It was officially released on October 29, 2015. The Adidas Yeezy 950 Boost was also part of this collection and it was released in four different colorways.

Kanye West originally designed a shoe for Adidas in 2006, but it never came out. The first brand to officially collaborate with Kanye West and have a shoe line was Nike. This collaboration lasted for five years and a total of three sneaker styles were released. In 2013, after the release of the "Red Octobers" Kanye West left Nike. Kanye West wanted Nike to grant him royalties, but they denied his request. Kanye West reached out to Adidas and they agreed to give him royalties. A year after the confirmation of the Adidas and Kanye West collaboration, there was still no product. February 2015 was when the collaboration officially debuted. "Yeezy Season 1" had been very anticipated and celebrities such as Rihanna, Diddy, and Kim Kardashian were at the showing.


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