Why Fashion Matters to You

Today I am going to tell you Why fasion Matters to you

The fashion industry is at once the most visible and overlooked of cultural sectors. Malls, streets, magazines racks, television shows, and runways are filled with people making fashion statements—some angry, some extreme, some incoherent. But while designers, celebrities, publicists, and most young people in America understand the persuasive power of a fashion statement, most “serious” cultural critics give little evidence of noticing, much less engaging, the often pathological and destructive messages that fashion trends and fads market. This is a mistake: fashion statements are often both influential and philosophy-laden and, therefore, often need to be considered, analyzed, or challenged.

One does not need to be a critic or designer to understand that fashion statements intend to send a message. The content of those messages is an increasingly important component of the state of our culture. There are several reasons why this is so.

First, fashion helps define and shape popular culture, which, in turn, drives much of American culture writ large. The last few years have provided numerous examples of the influence fashion wields in shaping popular culture. Television and movies have, since their beginning, spawned fashion trends, but are increasingly institutionalizing their fashion influence. Models host their own television shows, open restaurants, and star in movies. All-fashion programs are making their appearance on cable stations and all-fashion networks are even emerging.