Foot in the Door
This technique, popularized by Robert Chaldini (American psychologist - ed.), Can prove to be a very effective means of persuasion.
When you need to persuade a person to fulfill a burdensome request, you can increase your chances if you ask for something uncomplaining at first. The first petty request is likely to be met by agreement, and this will form the view of the object that he is generally happy to help you.
When you then contact him with a larger request, he will rather agree to maintain consistency in the behavior. The rejection of the second request would be inconsistent with the already existing view, and in order to avoid cognitive dissonance and maintain the sequence of behavior, the object will most likely agree.
The classic work in which this principle is described can shed more light on the question (Freedman & Fraser, 1966).
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